Author: admin

  • Market Find: 2019 VW Golf R Spektrum in Irish Green

    Market Find: 2019 VW Golf R Spektrum in Irish Green

    What: 2019 Volkswagen Golf R Spektrum
    Color: Spektrum Irish Green (irischgrün; Y78; Porsche)
    VIN: WVWVA7AU4KW202921
    Mileage: 30,000 miles
    Price at Time of this Writing: Bid to $30,369 with Six Days Left in Auction
    CarFax: Link
    Original MSRP: $41,495
    Location: West Chester, PA
    Auction listing: Link

    Why we love it:

    Beyond special or limited edition models, Volkswagen hasn’t had its own in-house tailoring department. However, in 2019, then Golf product planner Megan Closset decided to take matters into her own hands. VW of America was never going to set up a program like Audi has with Audi exclusive, but by doing a very limited run of a large spectrum of colors she could effectively do the same thing. So, that run was made ergo “Spektrum”, and those cars showed up at dealers with enthusiasts seeking them out like a Hot Wheels Treasuer Hunt.

    That was MY2019, and by now it’s rare that these cars come up for sale. When they do, they’re often modified as is common practice in the Volkswagen ownership community. Collector cars, as we know, tend to carry more value when they’re relatively true to original form. Cars like this one, we’d argue, are sympathetically modified… meaning that there are a few mods like Sparco wheels and a removal of badges, but stock parts were retained.

    More importantly, we’d argue Irish Green is one of the best colors you could have gotten. Many here probably already know that Irish Green is a classic Porsche hue. It’s steeped in heritage, as is Volkswagen’s association with Porsche, so a double win. This one’s also well kept and relatively low mileage, so if you’ve been looking for a Golf R Spectrum then this one should be near the top of your list.

  • Color Focus: Porsche Guards Red – Y39

    Color Focus: Porsche Guards Red – Y39

    CODE:  Y39, also 027, G1, 84A, 80K, M3A, LM3A, L80K

    TYPE: Non-Metallic

    CONTENT ARCHIVE: Guards Red

    SUMMARY:

    Guards Red (indischrot; non-metallic UNI; Y39; Porsche) a.k.a. “India Red” is maybe the most Porsche of Porsche colors. No, it’s not a quirky shade nor has it got “Signal” in the name, but it is perhaps the most ubiquitous. It seems like half the Porsches delivered in the 1980s could have been Guards Red, a time when it was not uncommon for owners of less desirably colored Porsches to respray their non-red Porsche to fit in.

    Near as we can tell, Guards Red begins around 1974 on the 911 and never really stops from that point on. Porsche’s official color configurator lists the color code as Y39, though many other codes have been assigned to Guards Red over the years, including: 027, G1, 84A, 80K, M3A, LM3A and L80K.

    Beyond ubiquitousness, Guards Red was also significant on track and also the silver screen. Originally India Red, the color was one of the initial 15 colors to be painted on the iconic Porsche 911 RSRs run in the 1973-1974 IROC series. More on the pop culture side of the Porsche cultural spectrum are movie cars, including a Guards Red Porsche 911 Cabriolet in Against all Odds and an early 944 that starred in Sixteen Candles.

    Guards Red isn’t exactly a primary red, which may explain why it didn’t get a name like “Signal Red”. It tends to be a bit more orange than primary, and perhaps just a tad darker. However it’s been tuned to deviate with a basic primary red, the formula has proven not just to be winning, but so beloved that its presence in the Porsche lineup near seems to end.

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  • Market Find: 2021 Audi exclusive Voodoo Blue RS 6 avant

    Market Find: 2021 Audi exclusive Voodoo Blue RS 6 avant

    What: 2021 Audi RS 6 avant
    Color: Audi exclusive Voodoo Blue (voodoo-blau; non-metallic UNI; Z12; Porsche)
    VIN: WUA1CBF25MN908522
    Mileage: 10,920
    Price at Time of this Writing: $109,990
    CarFax: N/A
    Window Sticker: Pictured below
    Location: Wilsonville, OR
    Dealer listing: Link

    Why we love it:

    Porsche’s Paint to Sample Voodoo Blue slots right in between a number of popular Blues on the Tailored Driver spectrum- darker than Mexico Blue, lighter than Nogaro Blue, and much less bright than Riviera Blue. See here on an Audi RS 6 avant, Voodoo Blue is striking due to the sheer amount of it, although we feel it’s not over the top. The original Tailor of this RS 6 saw fit to continue this theme on the interior as well, opting for slightly more pale Ocean Blue deviated stitching, RS 6 script, and seat belts- racking up a $15,000 bill in the process. In all, this RS 6 carried a nearly $160,000 sticker, a remarkable $49,000 in options on a car that Audi of America didn’t really believe US customers would buy. Offered at $109,990 at time of writing, we dare say this just may be a bargain.

  • Color Check: Bentley Flying Spur in Mandarin

    Color Check: Bentley Flying Spur in Mandarin

    It’s safe to say that Bentley has some most excellent amber hues, and this new Flying Spur Speed in Mandarin (mandarin; metallic UNI; unknown code; Bentley) is quite exemplary of that. This new Flying Spur Speed that turned up on the brand’s Global Media Drive. Bentley has released photos of each car on location for the drive. This includes full build specifications. Going forward, we’re going to be color checking all of them, and first up is this particular specification.

    Mandarin is a medium orange from the Bentley Mulliner spectrum, accented on this car with blackware and 22-inch ten swept spoke wheels painted black.

    Inside, the cabin is Beluga and Mandarin leather detailed with contrast stitching and dark-tinted Turned Aluminum fascias.

    Worth noting, the car also has several options that we’ll list here along with U.S. pricing. These include Mulliner Personal Commission Solid and Metallic ($25,035), ‘Naim for Bentley Premium Audio System ($9,615), Touring Specification ($7,890), Bentley Rotating Display ($6,955), Illuminated Flying ‘B’ in Black Gloss ($5,315), Flying Spur Blackline Specification ($5,175), Wellness Seating ($4,670), 22″ Ten Swept Spoke Wheels – Black Painted ($4,000), Dark Tint Engine Turned Aluminum Fascia ($4,330) and Panoramic Glass and Sunroof with Twin Blinds ($3,645).

    Touring Specification includes Lane Assist, Adaptive Cruise Control, Night Vision and Head-up Display.

    Flying Spur Blackline Specification includes Black Gloss Matrix Style Grille and Black Surround, Black Gloss Bumper Lower Matrix Style Grille Surround, Black Gloss Front Headlamp and Rear Lamp Bezels, Black Gloss Side Window, Lower Door and Door Handle Brightware, Black Gloss Wing Vent, and Black Gloss Rear Bumper and Number Plate Surround Brightware.

    Wellness Seating includes Postural and Lumbar Adjustments, Cooled and Heated Seating and Massage Functions.

  • Market Find: Canna di Fucile Ferrari 348 Spider in Broad Arrow Amelia Sale

    Market Find: Canna di Fucile Ferrari 348 Spider in Broad Arrow Amelia Sale

    What: 1994 Ferrari 348 Spider
    Color: “Canna di Fucile” Metallic (cannadifucilemetallic; metallic UNI; 703/C; Ferrari)
    VIN: ZFFRG43A3R0098406
    Mileage: 17,800
    Price at Time of this Writing: $110,000 – $140,000 estimate
    CarFax: N/A
    Window Sticker: N/A
    Location: The Amelia Auction 2025 by Broad Arrow, Amelia Island, FL
    Dealer listing: Link

    Why we love it:

    One of the great things about a tailored build is the ability to move away from the predictable. On the spectrum of Ferrari, red over tan is ubiquitous, but grey over blue… now that’s something pretty unique. Such is the case with this ’94 348 Spider that’s been entered into the upcoming 2025 Broad Arrow auction held during The Amelia concours week in Florida.

    The name of the color is Canna di Fucile Metallic, a medium grey metallic that might look a bit drab with simple black interior, but throw in some deep Blue Connolly leather with matching blue top and it’s a whole new ballgame.

  • Sampling Bespoke: Bentley Mulliner

    Sampling Bespoke: Bentley Mulliner

    It was just a simple social media post, but it was also an excellent way for Bentley to show where their tailoring process begins. When considering a Mulliner specification of your own choosing, clients start by choosing the colors and materials.

    Will this wood trim look good with that leather, or blue metallic paint? Considering bold or subdued combinations and considering it all is done with sample materials such as these at your local Bentley dealer.

  • Color Check: Bentley Flying Spur in Damson over White Sand

    Color Check: Bentley Flying Spur in Damson over White Sand

    If there are brands that can pull off retro design cues such as numbers painted on grillework or two-tone paint, then they’re likely British and steeped in heritage. That’s not a large group of marques, and if we narrow it down to brands that can pull this off in a modern way then we’d challenge you to name anyone who does the latter better then Bentley.

    Take for example this specification on the Flying Spur Speed, a combination of Damson (damson; metallic UNI; 6410; Bentley) over White Sand (whitesand; metallic UNI; LK1V; Bentley). A colorful combination it is not, but there’s something classic about this multi-shade and modern take on black over white… especially an incredible specification like this new Continental Flying Spur Speed that turned up on the brand’s Global Media Drive. Bentley has released photos of each car on location for the drive. This includes full build specifications. Going forward, we’re going to be color checking all of them, and first up is this particular specification.

    Damson is a go-to black for Bentley, while White Sand appears to be a Silvery Beige white the duo-tone paintwork by Mulliner is accented on this car with blackware and black-painted 22-inch ten swept spoke wheels.

    Inside, the cabin is a duo-tone Damson and Portland leather, dark-tinted Brushed Aluminum fascias and contrast stitching throughout.

    Worth noting, the car also has several options that we’ll list here along with U.S. pricing. These include Mulliner Personal Commission – Duo Tone Paintwork ($33,325), ‘Naim for Bentley Premium Audio System ($9,615), Touring Specification ($7,890), Bentley Rotating Display ($6,955), Illuminated Flying ‘B’ in Black Gloss ($5,315), Flying Spur Blackline Specification ($5,175), Full Length Centre Console 4-Seat Configuration ($5,135), Wellness Seating ($4,670), Dark Tint Diamond Brushed Aluminum Fascia ($4,330), 22″ Ten Swept Spoke Wheels – Black Painted ($4,000).

    Touring Specification includes Lane Assist, Adaptive Cruise Control, Night Vision and Head-up Display.

    Flying Spur Blackline Specification includes Black Gloss Matrix Style Grille and Black Surround, Black Gloss Bumper Lower Matrix Style Grille Surround, Black Gloss Front Headlamp and Rear Lamp Bezels, Black Gloss Side Window, Lower Door and Door Handle Brightware, Black Gloss Wing Vent, and Black Gloss Rear Bumper and Number Plate Surround Brightware.

    Wellness Seating includes Postural and Lumbar Adjustments, Cooled and Heated Seating and Massage Functions.



  • New Ford Escort Mk1 RS Continumod™ Revealed by Boreham Motorworks

    New Ford Escort Mk1 RS Continumod™ Revealed by Boreham Motorworks

    • Limited to 150 cars with continuation chassis numbers
    • Blueprint-accurate, period-sympathetic brand-new vehicle
    • 300PS – High revving and ultra-responsive 10,000rpm, road tuned 2100cc motorsport derived engine with manual gearbox
    • Target weight – 800kg
    • Production begins in Q3 2025
    • Pricing from £295,000
    • 2-Year 20,000-mile warranty
    • Application window now open to purchase an exclusive part of Ford history – https://www.borehammotorworks.com/application

    [source: DRVN Automotive]

    Coventry, UKContinumod™ (noun): A blueprint-accurate, period-sympathetic vehicle built new—no donor car, just an authentic continuation with approved chassis numbers from the original manufacturer. Combining the timeless spirit of classic cars with modern engineering, design, and advanced manufacturing, a Continumod™ redefines heritage with cutting-edge innovation. 

    Today, Boreham Motorworks confirm the return of an icon. Fifty years on from the final limited edition, high-performance variant of the Ford Escort Mk1 RS-lineage, the Mk1 RS2000. Boreham Motorworks is pleased to announce applications are now being accepted for one of a limited run of only 150 cars worldwide with continuation chassis numbers.

    As an official brand license partner of the Ford Motor Company, Boreham Motorworks is dedicated to preserving and enhancing the legacy of some of Ford’s most iconic vehicles. This is the ultimate evolution of the Mk1 and its RS lineage, a machine crafted for driving enthusiasts. The Escort Rallye Sport line developed a reputation for exceptional performance and handling, setting a new benchmark for what it means to drive a high-performance car. With each new RS variant, Ford refined the formula, pushing the boundaries of what could be achieved on road, track and rally stage. Boreham Motorworks proudly honours this legacy, blending modern advancements with the raw driving experience that made the RS Escorts performance icons.

    Taking that DNA and infusing it with modern technology, state of the art materials and bespoke engineering, Boreham Motorworks proudly introduces a groundbreaking new segment – the Continumod™. Unlike traditional restomods, a Continumod™ requires no donor vehicle. It is forged from an official brand agreement with Ford Motor Company and built from the ground up using modern materials and advanced manufacturing techniques.

    A Performance Benchmark from Past to Present
    Customers can select from two characterful engine options, each embodying the spirit of the Ford RS legacy while delivering modern performance. The first engine option, available as standard, is the iconic Twin Cam, which has been increased to 1845cc. Featuring fuel injection delivering 185PS, this engine is paired with a 4-speed manual “Ford bullet” synchromesh straight cut transmission, it pays perfect tribute to the Boreham built Escort Mk1 Twin Cam, combining its storied history with precise, responsive performance for today’s roads. 

    For those seeking the option of something engineered as a modern-day interpretation of classic Ford motorsport DNA, an all-new motorsport derived 4-cylinder high-revving Ford engine awaits. This road-tuned 2.1-litre cast and billet engine weighing in at under 85kg features double overhead camshaft and chain cam drive and produces an astonishing 10,000 RPM and 300 PS. To handle this extreme performance the engine benefits from forged steel conrods and billet crankshaft. A motorsport spec loom and connectors are used to connect coil over plug ignition, advanced fuel injection and ECU management is included along with electronic throttle control. This powerhouse will deliver thrilling performance while retaining usability. 

    Connected to this 10,000 RPM powerhouse will be a bespoke titanium exhaust system that has been tuned for performance and exhilarating sound. Power is channelled through a 5-speed dogleg gearbox delivering perfect weight and throw complimented with bespoke gear ratios. This ensures seamless and direct engagement, making this drivetrain as exhilarating on the open road as it is on the track. 

    Mastering the Road with Dynamic Ride and Handling
    At the heart of the new Ford Escort Mk1 RS lies an uncompromising focus on dynamic precision, a hallmark of its RS heritage. The car is available in both LHD and RHD and features optimised weight distribution of 55:45with MacPherson front struts, providing responsive steering and front-end grip. Including suspension geometry that has been optimised within the existing hardpoint envelope, for enhanced performance.

    Preserving the authentic, analogue driving experience of the original high-performance Escorts, the new RS features an all-new lightweight, aluminium and titanium fully floating rear axle, offering predictable handling and a direct connection to the Escort’s motorsport heritage. This is paired with an advanced limited-slip ATB differential and coil-over dampers to enhance balance and stability, engineered for exceptional control under power. 

    Equally important to the pure distilled driving pleasure of the Ford MK1 Escort RS, are the features it does not have. No power steering, no ABS, no traction control and no brake servo. In combination, this delivers a new RS with a singular focus, connecting the driver to the road. On track, the new Ford Escort Mk1 RS delivers a visceral driving experience with controllable oversteer that is perfectly balanced, allowing the driver to breakaway and hold slides while ensuring the car is both controllable and predictable. 

    The bespoke 15″ x 7″ four-spoke wheels, paired with 205/50×15 tyres at the front and 15″ x 8″ wheels with 225/50×15 tyres at the rear, pay homage to the styling of the original Mk1 Escort while enhancing modern performance. Stopping power is provided by 260mm x 25mm vented discs with four-piston callipers at the front and 264mm x 11mm solid discs with two-piston callipers at the rear, ensuring exceptional braking performance.

    Engineered for Peak Analogue® Performance
    Through an extensive engineering programme, including the use of laser scanning and original blueprints, the Ford Escort Mk1 has been fully re-engineered in CAD, the first Ford Escort Mk1 to ever be put through such a process using technology the original pencil draughtsmen would not have considered possible. Boreham Motorworks have designed new manufacturing jigs and fixtures for body assembly, ensuring the manufacturability of gap and flush are built to modern tolerances not possible when the car was first manufactured. This has enabled the engineering team to develop a new RS body with blueprint-accurate and period-sympathetic size, shape and dimensions, built to the finish and quality expected of a modern OEM.

    Additionally, through the use of CAE analysis, to perform body efficiency, chassis dynamics and tortional rigidity studies the Boreham team have established precise parameters and attributes the new Ford Escort Mk1 RS must deliver. Through this programme, the team have identified various areas on the car where structural improvements can been made. Using these insights, Boreham crafted meticulously designed enhancements to optimise the car’s real-world handling and driving dynamics, performance, usability and drivability, ensuring the new Ford Escort Mk1 RS stays true to its legendary performance roots.

    The modern-day engineering analysis programme means the Ford Escort Mk1 RS all-steel body is reinforced with additional bracing, wider inner arches, and vertical rear dampers. The key to a Peak Analogue® experience is the engineering focus on an 800kg weight target. Lightweighting is fundamental to the design with the bonnet, boot lid and, all interior substrates being made from carbon fibre and the use of the lightweight materials within the rear-axel and the optional forged magnesium wheels.

    Moving to the cockpit of the new Ford Escort Mk1 RS, Boreham have designed a modern, driver-focused interior that balances lightweighting and driver comfort. Modern functionality is woven seamlessly into the interior, including heated screens and air conditioning with four vents for better climate control, including a dedicated screen demist function. Every component in the interior is engineered to the highest standards of craftmanship with a blend of Alcantara, fine leathers, and anodised components with tactile feedback. Three-point inertia reel belts are included as standard, with an optional four-point harness and visual carbon rear compartment race helmet stowage. A full roll cage with removable door bars enhances stiffness, maintaining the vehicle’s integrity while ensuring the performance ethos remains uncompromised.

    Design Simplicity with Purpose
    Wayne Burgess, Design Director, brings a deep, personal connection to the Ford Escort project, his first car being a Mk2 Escort. His vision for the new Ford Escort Mk1 RS is shaped by both his personal experience and a love for the model’s iconic heritage, performance and design.

    Exterior Design – The philosophy driving the exterior design is one of purity — a celebration of simplicity and form, stripping away any unnecessary ornamentation to leave only what is essential. Key to this is the removal of the quarter bumpers and main direction indicators, offering a sleeker and more purposeful silhouette. A billet-machined aluminium grille surround introduces a touch of modern craftsmanship, while the headlights are inspired by the classic lights often taped over during racing — a distinctive feature that evokes the motorsport roots of the Escort.

    The taillights echo this ethos, a simple and fundamental shape updated with modern technology to ensure superior performance and visibility while retaining the iconic look. Each design choice is made with purpose: the new door handles, mirrors, and billet components add an element of refined elegance without overshadowing the purity of the overall design. The wheels are kept compact, staying true to the fundamentals of the original Mk1, yet are paired with modern performance capabilities to ensure the car drives as well as it looks.

    Interior Design – The interior of the Ford Escort Mk1 RS continues the theme of simplicity, with a modern approach to functionality and driver-focused design. The interior delivers both comfort and performance in equal measure, blending vintage style with modern-day practicality.

    A key feature of the interior is the low, horizontal dashboard that provides a sense of space and openness, while the compact binnacle sits neatly within the steering wheel to ensure a clear, unobstructed view of the road. The deep-dish, three-spoke steering wheel with a slim rim is both functional and aesthetically pleasing, offering a direct, tactile connection between driver and machine. The instrument panel retains its analogue appeal, yet has been adapted to meet contemporary standards, ensuring the driver enjoys both classic style and modern convenience.

    Wayne Burgess, Design Director notes ” From the very beginning, our goal was to honour the simplicity and purity of the original design; while ensuring it met the expectations of a modern performance car. Every detail, from the minimalism of the exterior to the thoughtful functionality inside, is about distilling the essence of what made the Mk1 so special. It’s about creating a car that not only looks back at its heritage but also drives forward into a new era of Peak Analogue® performance.”

    Public Debut
    Limited to 150 cars, pricing starts from £295,000. A 2-year 20,000-mile warranty will also ensure customers get out and drive with confidence. The public and press will get their first chance to see the car in the summer of 2025, ahead of production starting in Q3, the same year.  

    Iain Muir, CEO of Boreham Motorworks comments, “Recreating the Ford Escort Mk1 RS for a new generation is not just about building a car; it’s about honouring a legacy that has inspired driving enthusiasts for over half a century. At Boreham Motorworks, we’ve committed ourselves to not only staying true to the essence of the original, but also to bringing it into the modern age with cutting-edge engineering, precision design, and unparalleled craftsmanship. Our team has worked tirelessly to ensure that every aspect of this car, from its dynamics to its structure, is meticulously engineered to deliver the purest driving experience possible. This is an embodiment of what Boreham stands for – a seamless blend of heritage and innovation. We’re proud to bring the Escort Mk1 RS back to life and thrilled for the driving enthusiasts who will experience its iconic performance. We look forward to showing the car to the public and Ford enthusiasts alike in the summer.”

    About Boreham Motorworks
    Boreham Motorworks, founded in the United Kingdom, specialises in the design, manufacture, and distribution of iconic Ford Road, race, and rally cars. As an official license partner of the Ford Motor Company, Boreham Motorworks is dedicated to preserving and enhancing the legacy of some Ford’s most iconic vehicles. The company’s ethos is cantered around achieving a peak analogue driving experience throughout all their vehicles, ensuring that every model delivers stunning performance, authenticity, and driving pleasure.

    Boreham Motorworks blends meticulous craftsmanship with cutting-edge technology to honour the spirit of classic Ford engineering while catering to the modern automotive enthusiast. With a commitment to quality and a passion for motorsport heritage, Boreham Motorworks ensures that each vehicle is a unique embodiment of the rich history and performance excellence associated with Ford.

    About DRVN Automotive Group
    DRVN Automotive is a premier group in the luxury automotive sector, specialising in the design, manufacture, and distribution of performance vehicles. With state-of-the-art facilities in Scotland, Durham, Coventry, and London, DRVN unites a comprehensive ecosystem of companies, including Evoluto Automobili, Boreham Motorworks, Koenigsegg London, DRVN Advanced Engineering, Evolution E-types, ITG (Induction Technology Group) and Alan Mann Racing. These companies excel in various specialties, ranging from design and consultancy for major automotive brands to high-performance air filters, classic car restorations, engine development, and race car design, build, and management.

    Committed to delivering a peak analogue driving experience, DRVN Automotive blends classic automotive heritage with contemporary advancements. Their comprehensive in-house capabilities ensure sector-leading quality and precision, making their offerings synonymous with excellence and reliability

    More Information
    www.borehammotorworks.co.uk
    www.drvnautomotivegroup.com

  • Market Find: Brewster Green Audi exclusive S8

    Market Find: Brewster Green Audi exclusive S8

    What: 2023 Audi S8
    Color: Brewster Green (brewstergrün; nonmetallic UNI; 22B; Porsche)
    VIN: WAULSAF88PN003524
    Mileage: 7,921
    Price at Time of this Writing: $99,995
    CarFax: Link
    Window Sticker: N/A
    Location: Birmingham, MI
    Dealer listing: Link

    Why we love it:

    Even in the rare air of D-segment German luxury sedans, the Audi S8 tends to garner an extra level of respect as a performance legend thanks to its one-time association with the movie Ronin. Now throw in a special color with deep heritage like Porsche’s Brewster Green and pair that with always handsome Cognac leather interior and you have something very special.

    This one’s also got low mileage, which greatly helps the case for adding a special tailored car to your garage – bonus points if it matches your Brewster Green Porsche.

  • Lotus Launches Exclusive Race-Inspired Emira Limited Series for Europe

    Lotus Launches Exclusive Race-Inspired Emira Limited Series for Europe

    • 5 exclusive Emira Limited liveries, limited to just 12 units each
    • Emira Limited visualizes Lotus’ Formula one-inspired DNA
    • Prelude to European launch of Lotus ‘Chapman Bespoke’ personalization program in 2025

    [source: Lotus]

    Amsterdam, Netherlands –  Lotus unveils an exclusive Emira Limited series, based on its renowned four-cylinder Emira sports car, embodying a vivid homage to the brand’s legendary racing heritage. This collection features five distinctive liveries, each inspired by the iconic Lotus racing DNA, limited to just 12 units per design. Set to be available across 12 selected European markets, the Emira Limited series honours Lotus’s storied past with the symbolic “12” paying tribute to Formula One driver Ayrton Senna’s famous starting number during his Lotus years.

    The Emira Limited series also signals the beginning of a new era in customization, offering a preview of what’s to come with the ‘Chapman Bespoke’ personalization program, launching in 2025. With this vibrant introduction, the British marque hints at a future where each Lotus can be tailored to the personality and preferences of its driver, making each model truly unique. 

    Lotus Formula One inspired designs
    Beginning of this year, the ‘First Edition’ heralded the market launch of the Emira sports car equipped with the powerful mid-engined four-cylinder from technology partner AMG. Now Lotus extends the range with the Emira Limited. The distinctive bespoke exterior details of the 5 Emira Limited liveries are all factory supported and are actually part of the overall paintjob of the cars, applied in the Hethel factory in the UK. Apart from its special looks and exclusive black Lotus logos, the Emira Limited can be recognized by the stylish ‘Emira Limited 1/12’ badges on the B pillars and dashboard. The chosen color schemes are a clear reference to the historic Lotus Formula One cars. Some of the Emira Limited liveries also provide a direct, visible link to Ayrton Senna’s iconic starting number 12. To conclude, each Emira Limited comes with a certificate of authenticity, further enhancing the car’s uniqueness and ensuring its value to collectors.

    From 2025 onwards the new ‘Chapman Bespoke’ personalization program will provide European customers the opportunity to further add personal notes to their new Emira and all other models from the Lotus product portfolio in detail – both externally and in the interior.

    Five Emira Limited liveries
    Lotus will release the Emira Limited in five recognizable liveries, each inspired by different Lotus Formula one liveries from the past.

    • Emira inspired by the Lotus Type 99T: this vibrant yellow with blue accents recalls the Lotus Type 99T Formula 1 car with which Ayrton Senna competed successfully in the 1987 season. With Senna at the wheel, the Type 99T was the first F1 car with the Lotus innovation of active suspension to win a Grand Prix – Monaco – a feat that he repeated at Detroit; The Lotus Type 99T achieved eight podiums and helped Lotus and Senna to third places in the Constructors and Drivers championships. The iconic Lotus race number 12 is present on each side of the car in blue colour and tie in with the black brake calipers, front and side air intakes and the ‘LOTUS’ brand name on the rear.
    • Emira inspired by Type 97T: This is an elegant interpretation of the 1985 Formula 1 car, in which Ayrton Senna famously secured his first Grand Prix win, in the wet. Senna’s teammate, Elio de Angelis then won the following race at San Marino, with Senna gaining his second Grand Prix win later in the season at Spa-Francorchamps. Overall, the Type 97T achieved nine podiums that year and helped Lotus and Senna to third places in the Constructors and Drivers championships. It is a dark Shadow Grey with gold livery. The race number 12 is present on each side of the car also in the iconic gold and match the gold wheels.
    • Emira inspired by Type 86: In 1980 Lotus revolutionised the F1 world with the twin chassis Type 86. A one-off prototype for the following year’s groundbreaking Type 88, one chassis of the Type 86 fulfilled the aerodynamics supported the radiators, and the other chassis was for the driver and suspension, and to which the engine and gearbox were mounted. This Emira shows in a blue livery with red and silver stripes, the colours of the Team Lotus sponsor at the time. The ‘LOTUS’ brand name on the rear, and it features the number 11, both in matching silver.
    • Emira inspired by Type 78: The Type 78 pioneering 1977 Lotus Formula 1 car introduced the concept of an underfloor wing shape to create a low pressure, forcing the car into the ground through aerodynamics. This also had the potential of reducing drag and maximising downforce to achieve race-winning performance. The Type 78 was a very successful design, taking seven Grand Prix wins and eleven podiums through 1977 and into the early 1978 season. The Emira is in a dark Shadow grey and gold livery. Number 5 (Mario Andretti’s Type 78 race number in 1977 and 1978) with a half “Union Jack” is painted on the side and the gold and red details are carried over to the calipers and front splitter.
    • Emira inspired by Type 25: The Lotus Type 25 is one of the most important Formula One cars of all time. Famously driven by Jim Clark to the 1963 F1 Constructors and Drivers World Championships and winning 14 Grand Prix and achieving 18 podiums from 1962 to 1965 as it introduced the aircraft-style monocoque instead of the more conventional tubular spaceframe chassis. This gave benefits of strength, rigidity and safety and smaller cross-sectional area so that the Type 25 was the slimmest Formula 1 car the sport had ever seen. A significant safety feature of the Lotus Type 25 was the aircraft-style bag fuel tanks, mounted either side within the frame. They were lightweight, flexible and strong, reducing the chance of fuel leaks in the event of an accident. This Emira in a Dark Verdant Green body colour with painted Hethel Yellow striping and black brake calipers is reminiscent of the Type 25’s winning 1963 season. Its interior in Black Alcantara and Yellow stitching complete the racing-oriented design.

    The five x twelve Emira Limited units are now available to order from Lotus dealerships in the 12 European countries (Switzerland, Italy, Austria, Spain, Luxembourg, France, Sweden, Norway, Belgium, the Netherlands, Germany and Denmark) in which they are exclusively offered.

    Prices of the Lotus Emira Limited in Europe starting from €98.107

    More information on the Lotus Emira Limited and the legacy behind its historic liveries is available at lotuscars.com/emira/limited.

    Emira: an exciting ride
    The Emira marks the entrance to Lotus’ current production range, and together with the even more powerful Emira V6, pays tribute to a finite era of legendary Lotus models that solely rely on internal combustion engine power. With its smooth surfaces and sharp lines, the Emira overtly takes inspiration from the design of the Lotus Evija hypercar. Beneath its skin, and ahead of the rear axle, lies a 360 hp and 430 Nm strong 2.0-litre turbo engine from technology partner AMG, tuned by Lotus’ specialists in Hethel. The engine is combined with a lightning-fast 8-speed dual-clutch automatic transmission. In the Emira, that combination provides a 0-100 km/h acceleration in 4.5 seconds and a top speed of 283 km/h. With which, as the basis for the exclusive Emira Limited, the Lotus Emira guarantees an agile and exciting driving experience, in full Lotus tradition.

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    About Lotus
    Lotus is a global performance car brand with a solid foundation and a rich heritage. Lotus has pioneered automotive innovation since its founding in 1948, applying cutting-edge technologies and designs based on its uncompromising vision of how a car should look, perform and feel. Lotus Group consists of Lotus Cars, a high-performance sports car brand, and Lotus Technology, a provider of all-electric and luxury mobility. Together, we set a new standard for excellence in automotive.