Category: Special Editions

  • The BMW M4 Edition ///M Heritage

    The BMW M4 Edition ///M Heritage

    BMW M GmbH continues the series of attractive edition models with 750 limited-edition BMW M4 Coupes – body colours in special exclusive M colours and a unique interior design to match – world premiere during the DTM racing event on the Nürburgring.

    [source: BMW AG]

    Munich. With the forthcoming races on the Nürburgring the current German Touring Car Masters (DTM) season will finally reach its decisive phase. Moreover, during the DTM weekend being held from 13 to 15 September 2019, visitors can expect a further attraction. The BMW M4 Edition ///M Heritage (combined fuel consumption: 10.0 – 9.3 l/100 km; combined CO2 emissions: 227 – 213 g/km) will make its world debut on the legendary racetrack in the Eifel. The special edition of the BMW M4 Coupe, which forms the basis of the BMW M4 DTM deployed by BMW M Motorsport, fascinates with an exclusive exterior and interior look reflecting the impressive tradition of the high-performance racing cars. The BMW M4 Edition ///M Heritage, powered by a 331 kW/450 hp straight six-cylinder engine with M TwinPower Turbo technology will be produced and sold worldwide between November 2019 and April 2020 as an edition model limited to 750 units.

    Light blue, dark blue and red – these are the colours by which motorsport fans immediately recognize the BMW M GmbH logo. Immediately after the founding of the BMW Motorsport GmbH in 1972, the characteristic colours already adorned these racing cars, which were based on the BMW 3.0 CSL and became highly successful in touring car racing. Since then, the distinctive stripes in the three classic BMW M GmbH colours have stood for exhilarating performance and exclusive design also on the road. The BMW M4 Edition///M Heritage takes up this unmistakable colour combination on unique exterior and interior design features. There is a choice of the three body colours Laguna Seca Blue (lagunasecablau; non-metallic uni; 448; BMW), Velvet Blue metallic (velvetblau; metallic; 379; BMW) and Imola Red (imolarot; non-metallic uni; 405; BMW) available for the edition model. Furthermore, the two-seater’s carbon-fibre reinforced plastic roof boasts a striking decorative strip in the BMW M colours, which is integrated into the CFRP composite at the factory using a special manufacturing process. Likewise unique are the forged, 20-inch M light alloy wheels in a star spoke design featuring the colour Orbit Grey matt and fitted with mixed tyres. 

    The interior of the edition model is also characterised by an exclusive selection of colours and materials. The spectrum of equipment includes model-specific full leather M seats in a bicolour design and with prominent openings within the area of the seatbacks. Each seat colour is oriented towards the exterior paint and is complemented by partly bicoloured contrast stitching. In conjunction with the exterior colours Laguna Seca Blue and Velvet Blue metallic, the seats come in Silverstone/Black with turquoise stitching or Velvet Blue and Orange respectively. With the exterior finish Imola Red, the seat colours Red and Black correspond with yellow and red contrast stitching.

    The both appealing and exclusive colour scheme continues with interior carbon trim strips designed exclusively for the BMW M4 Edition ///M Heritage and whose CFRP structure incorporates the stripe design featuring the three characteristic M colours. Both the interior trim strips and the door sills bear emblems with the imprints “Edition ///M Heritage” and “1/750” as an indication of the limited edition of this model. The lettering “///M Heritage” – in turquoise, orange or red respectively – is also to be found on the front headrests. 

    The BMW M4 Edition ///M Heritage offers a particularly exclusive opportunity to experience the handling characteristics of a high-performance sports car marked by dynamics, agility and precision. At the same time, with this model, the BMW M GmbH is continuing the tradition of exclusive special editions, a tradition that has been cultivated now for several model generations. They reflect the enthusiasm for exceptional sporting successes or awareness of the history of selected models, of which many have become much sought-after collectors’ items in the course of time. 

    Expressive paint finishes and a characteristic interior design were already hallmarks of the BMW M3 Edition of the year 2009. At that time, with the variants Alpine White, Black, Dakar Yellow and Monte Carlo Blue there were as many as four body colours available for the edition model based on the fourth generation of the BMW M3. In the year 2012, BMW Motorsport’s successful comeback in the DTM triggered the production of the BMW M3 DTM Champion Edition. During the first season following an almost 20-year break, BMW came first in the manufacturer’s rating, with the BMW Team Schnitzer winning the team classification. Moreover, the Canadian Bruno Spengler seized the driver’s title. Only 54 units of the edition model were produced – one for each racing victory BMW was able to clinch in the DTM by then. And there were several more in the years that followed. In the 2016 season, it was the German BMW Motorsport works driver Marco Wittmann in particular who was hard to beat and who eventually became the new DTM champion. The BMW M4 DTM Champion Edition, which was limited to 200 units, was brought to market in his honour. The strongly racing-oriented special edition not only exhibited exclusive design features but, above all, was provided with numerous innovations that had previously helped the 368 kW/500 hp BMW M4 GTS achieve its outstanding performance.

    The same year, BMW M GmbH also presented an edition model of the BMW M3 Sedan in memory of the BMW M3, which had made its debut three decades previously. The special edition 30 Years M3 was finished exclusively in the colour Macao Blue metallic and produced in a limited quantity of 500 units. The latest example to date of a fascinating combination of performance and exclusiveness is the BMW M4 Convertible Edition 30 Years. This open-top high performance sports car was produced in a limited edition of 300 and presented in 2018 – three decades after the premiere of the first-generation BMW M3 Convertible. This edition model also featured exclusive paint finishes – namely Macao Blue metallic and Mandarin II uni – and a specific interior design, providing for unique and aesthetic driving pleasure both on country roads and on the racetrack.

  • Homage to Ten Years of the V10: The Audi R8 V10 Decennium

    Homage to Ten Years of the V10: The Audi R8 V10 Decennium

    • Limited series of 222 units, individually numbered
    • Coupé with exclusive design highlights 
    • Edition model coincides with sales launch of the new Audi R8

    [Source: Audi of America]

    HERNDON, VA – The iconic Audi R8 will make its appearance at the 2019 New York International Auto show in a big way, with the U.S. debut of both the updated 2020 Audi R8, and the limited edition R8 V10 Decennium, built in celebration of the model’s ten years of powerful V10 engine performance.

    Reaching 602 horsepower and sprinting from 0-60 in 3.2 seconds, the limited edition Audi R8 V10 Decennium is a celebration of the V10 engine and its storied heritage with the Audi brand. The last 50 units of the special edition, numbers 173 to 222, will be available in the U.S. from of a limited global production of 222.

    Unique design cues
    With special edition paint options, and unique Decennium logo placement inside and out, the R8 V10 Decennium makes its special edition character clear. The model is offered only in coupe form, and in the U.S., all 50 units are painted in Mythos Black metallic. The milled 20-inch wheels and the intake manifolds of the 5.2 FSI engine are finished in matte bronze. The front spoiler, the side sills and the diffuser are painted in gloss black, supplemented by black Audi rings and badges on the exterior. The side blades, rear wings, and the exterior mirror housings are made from gloss carbon fiber.

    The interior of the R8 V10 Decennium is also finished entirely in black, with the inlays in gloss carbon fiber adding highlights. The diamond stitching on the sport seats is finished in gloss black with contrasting stitching in a copper tone. The selector lever and the steering wheel – with Alcantara rim and black 12 o’clock marking – feature copper-colored stitching, along with the center armrest, the door armrest and the door rail.

    A “Decennium” logo adorns the center console, the door panels above the armrest, and the inlays in the gloss carbon fiber door sill trims, as well as the logo projector when the door is opened. The badge in the center console stands out visually from the gloss carbon fiber around it. It comes with a partially matte finish – a process patented by Audi – with the surface of the material roughed down a few thousandths of a millimeter using a special powder. The door light projects the “Decennium” logo onto the ground, supplemented by the model’s sequential limited-edition number.

    Performance
    The naturally aspirated 5.2 FSI engine in its most powerful output rating forms the heart of the R8 V10 Decennium. With 602 horsepower and maximum torque of 413 lb-ft, it catapults the special edition model from 0-60 in 3.2 seconds with a top track speed of 205 mph.

    Pricing detail

    ModelStarting MSRP
    R8 V10 Decennium$214,995

    ABOUT AUDI OF AMERICA
    Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands, delivering about 1.812 million vehicles globally in 2018. In the U.S., Audi of America sold nearly 224,000 vehicles in 2018. 2019 marks 50 years for the brand in the U.S. Visit audiusa.com or media.audiusa.com for more information regarding Audi vehicles and business topics.

    This information and any vehicle specifications are preliminary and subject to change.

    Prices above exclude $1250 destination charge, $1,300 gas guzzler tax, sales taxes, title, options, and dealer charges. Dealer sets actual price.

    Top track speed electronically limited in U.S. Obey all speed and traffic laws.

    Summer performance tires may ride less comfortably, make more noise, and wear more quickly than other choices. To avoid tire, rim, or vehicle damage, it is important that inflation pressure is regularly checked and maintained at optimum levels. High- performance tires are designed for optimum performance and handling in warm climates and are not suitable for cold, snowy, or icy weather conditions. When driving during cold, snowy, or icy weather conditions, ensure that your vehicle is equipped with appropriate all-season or winter weather tires. Tires are supplied and warranted by their manufacturer.

    Always obey speed and traffic laws.

    MMI Navigation plus depends on signals from the worldwide Global Positioning Satellite network. The vehicle’s electrical system, and existing wireless and satellite technologies, must be available and operating properly for the system to function. The system is designed to provide you with suggested routes in locating addresses, destination and other points of interest. Changes in street names, construction zones, traffic flow, points of interest and other road system changes are beyond the control of Audi of America, Inc. Complete detailed mapping of lanes, roads, streets, toll roads, highways, etc., is not possible, therefore you may encounter discrepancies between the mapping and your actual location. Please rely on your individual judgment in determining whether or not to follow a suggested MMI Navigation plus route.

  • Audi TT 20th Anniversary Edition Celebrates Design and Performance Heritage of Brand Icon

    Audi TT 20th Anniversary Edition Celebrates Design and Performance Heritage of Brand Icon

    • Featuring unique TT Anniversary Edition interior design details, including the original baseball stitch, and “20 Years of TT” badging
    • Available in coupe and roadster and painted in either Aviator Gray pearl effect, or – exclusive to the U.S. – Nimbus Gray metallic
    • Limited number available in U.S. and globally

    HERNDON, VA – To celebrate two decades of iconic design, Audi of America announces the 20th Anniversary Edition of the Audi TT, now available in U.S. dealer showrooms. 

    With a limited number of models available in the U.S. and globally, the TT 20th Anniversary Edition features unique design elements that celebrate the heritage of the Audi TT and embody the model’s transcendent design. The limited 20thAnniversary Edition is available in coupe and roadster body style – painted in either Aviator Gray pearl effect, or – exclusive to the U.S. – Nimbus Gray metallic. A nod to the original TT, all models feature Moccasin Brown Fine Nappa leather with custom-made yellow contrast stitching.

    Unique design elements
    Paying homage to the success of the Audi TT since its series introduction, the TT 20th Anniversary Edition includes details inspired by the TTS Roadster concept study that premiered at the 1995 Tokyo Motor Show.

    In addition to two exclusive exterior paint colors, the TT 20th Anniversary Edition features high-gloss black exterior trim elements and unique 19 inch 5-arm-design gunmetal wheels with summer tires. A trumpet-style stainless steel exhaust is exclusive to the model, accompanied by OLED taillights currently only available on the TT RS. “20 Years of TT” badges adorn the front fenders, alongside matte finish Audi rings etched into the rear sills.

    Inside, the S Sport seats, door armrests, steering wheel, and center console are upholstered in Mocassin Brown Fine Nappa leather finished with bespoke yellow contrast stitching for a modern interpretation of the distinguished “baseball” stitching in the original TT. Interior badges denoting the vehicle’s unique production number alongside a “TT 20 Years” icon mark the vehicle’s exclusive status.

    Classic TT performance
    From design icon to driving machine, the Audi TT 20th Anniversary Edition features a 2.0 liter four-cylinder turbocharged engine with 228 horsepower and a standard seven-speed S tronic dual-clutch transmission. The coupe can sprint from 0-60 mph in 5.2 seconds, with the roadster achieving the same in 5.5 seconds.

    Upgraded technology
    The TT 20th Anniversary Edition includes the new innovative technology and connectivity features seen in other 2019 Audi TT models, including standard Audi phone box with wireless charging and signal booster. All TT 20th Anniversary Edition models come equipped with the Technology package, including Audi virtual cockpit, MMI navigation plus, Audi smartphone integration (Apple CarPlay and Android Auto), Bang & Olufsen® Sound System, and Audi side assist.

    The Audi TT 20th Anniversary Edition is on sale now with an MSRP of $52,900 plus destination for the coupe, and $56,800 plus destination for the roadster.

    Always obey all local speed and traffic laws.

    When using MMI touch response system, always pay careful attention to the road, and do not drive while distracted. See Owner’s Manual for further details, and important limitations.

    MMI Navigation plus depends on signals from the worldwide Global Positioning Satellite network. The vehicle’s electrical system, and existing wireless and satellite technologies, must be available and operating properly for the system to function. The system is designed to provide you with suggested routes in locating addresses, destination and other points of interest. Changes in street names, construction zones, traffic flow, points of interest and other road system changes are beyond the control of Audi of America, Inc. Complete detailed mapping of lanes, roads, streets, toll roads, highways, etc., is not possible, therefore you may encounter discrepancies between the mapping and your actual location. Please rely on your individual judgment in determining whether or not to follow a suggested MMI Navigation plus route.

    Driver Assistance features are not substitute for attentive driving. See Owner’s Manual for further details, and important limitations.

    ABOUT AUDI OF AMERICA
    Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands, delivering about 1.812 million vehicles globally in 2018. In the U.S., Audi of America sold nearly 224,000 vehicles in 2018. 2019 marks 50 years for the brand in the U.S. Visit audiusa.com or media.audiusa.com for more information regarding Audi vehicles and business topics.

  • Volkswagen Spektrum Program Offers 40 Custom Colors For 2019 Golf R

    Volkswagen Spektrum Program Offers 40 Custom Colors For 2019 Golf R

    [source: Volkswagen of America]

    Herndon, VA — Volkswagen of America, Inc., (VWoA) announced today the Volkswagen Spektrum Program for the 2019 Golf R.  The program will allow customers to choose from 40 custom order colors—in addition to the five standard colors—ranging from Nogaro Blue Pearl and Violet Touch Metallic, to Caribbean Green and Copper Orange Metallic. These options make the Golf R stand out, from the highway to the driveway, while also highlighting the owners’ personality. The MSRP for one of the custom colors is $2,500.

    “Golf R owners are some of Volkswagen’s most vocal, unique and expressive within the brand,” said Derrick Hatami, Executive Vice President of Sales, Marketing, and After Sales for Volkswagen of America, Inc. “We are thrilled to be able to offer a new level of customization for the ultimate enthusiasts.”

    The custom color program comes to VWoA via Volkswagen Canada, which introduced this program for the 2018 model year. Since the program’s debut, Volkswagen Canada has seen a high take rate on Golf R, indicating great interest in a vehicle that stands out from the pack. After listening to customer and enthusiast feedback asking for more color options for the enthusiast model, VWoA decided to adopt the program in the U.S. Each vehicle will be hand-painted in a separate paint shop before returning to the line for its finishing touches. 

    VWoA’s Product Marketing team worked in tandem with Volkswagen Canada to select a diverse range of colors for the 2019 model year Golf R that will appeal to owners, while still paying homage to the rich heritage of the Volkswagen color spectrum. Viper Green Metallic, originally found on the European Mk 3 Scirocco, and later featured on the Lamborghini Huracán, has been the most popular color to date in Canada. Other colors that will resonate with enthusiasts include Deep Blue Pearl from the Mk 4 and Mk 5 R32, Ginster Yellow from the 1997 Driver’s Edition GTI, and Mars Red from the Mk 1 GTI.

    A builder tool will soon be added to www.vw.com, where customers can test out all 40 different colors, manipulating the vehicle with a 360-degree colorizer. Also on its way to all dealership showrooms is a color sample kit, which will allow customers to view each of the 40 colors duplicated on paint shop-quality color cards. To order, customers should visit their local dealer. After submitting an order, the build and delivery time is approximately two to four months.


    About Volkswagen of America, Inc. 
    Founded in 1955, Volkswagen of America, Inc., an operating unit of Volkswagen Group of America, Inc. (VWoA) is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. VWoA’s operations in the United States include research and development, parts and vehicle processing, parts distribution centers, sales, marketing and service offices, financial service centers, and its state -of-the- art manufacturing facility in Chattanooga, Tennessee. The Volkswagen Group is one of the world’s largest producers of passenger cars and Europe’s largest automaker. VWoA sells the Atlas, Beetle, Beetle Convertible, e-Golf, Golf, Golf Alltrack, Golf GTI, Golf R, Golf SportWagen, Jetta, Passat, Tiguan, and Tiguan Limited vehicles through more than 650 independent U.S. dealers. Visit Volkswagen of America online at www.vw.com or media.vw.com to learn more.

  • Audi Debuts First U.S. Laser Light on 2017 R8 V10 plus exclusive

    Audi Debuts First U.S. Laser Light on 2017 R8 V10 plus exclusive

    • Each 2017 R8 exclusive edition comes standard equipped with full LED headlights, which are now supplemented by a laser high beam module
    • The R8 exclusive edition represents the full spectrum of what is available to customers through the Audi exclusive program; only 25 examples will be produced
    • Audi laser light is the latest production technology in a long line of lighting innovations from Audi

    [source: Audi of America]

    HERNDON, VA – At the 2016 Los Angeles Auto Show, Audi of America will debut its first US production laser light on the 2017 Audi R8 V10 plus exclusive edition. The R8 exclusive edition utilizes full LED headlights, which are now supplemented by a laser high beam module in each headlight.

    Each headlight contains one laser module that operates with four high intensity laser diodes. Each module bundles these diodes into a blue laser beam with a wavelength of 450 nanometers. A phosphor converter then transforms the blue laser beam into a very bright and pure white light. The R8 exclusive edition is also the first Audi vehicle to couple the laser light with dynamic front turn signals.

    An identifying characteristic of the laser headlights is their blue light signature in the headlight housing. The laser beam pattern, which is active at speeds of 40 mph and above (when conditions permit), supplements the LED high beam and greatly enhances visibility for the driver by projecting a low and wide beam of light on the road ahead.

    Audi laser light is the latest production technology in a long line of lighting innovations from the four rings. Audi pioneered LED technology with daytime running lights on the Audi A8 L W12 in 2004 and all-LED headlights on the R8 in 2008. Lighting innovations such as dynamic turn signals, Matrix LED headlights (not available in the US) and now laser high beams are prime examples of how Audi continues to set an industry standard for automotive lighting technology.

    2017 Audi R8 V10 plus exclusive edition
    The 2017 Audi R8 V10 plus exclusive edition in Quantum Gray represents the full and extensive spectrum of what is available to customers through the Audi exclusive program.

    Quantum Gray paintwork aside, each exclusive edition gains a titanium black-optic exterior package which includes a gloss anthracite front grille and 20-inch 10-spoke-Y-design wheels in high-gloss anthracite finish. The R8’s carbon sideblade gets a Solar Orange painted vertical stripe, complementing the racing shell seats, which also boast vertical orange leather elements. The full leather interior package in Black and Signal orange includes an Audi exclusive door sill trim in leather and a leather wrapped steering wheel with a Signal Orange 12 o’clock marker.

    Other features include:
    •    Full-LED headlights with laser high beam technology
    •    Quantum Gray exterior color
    •    Titanium Black-optic exterior package
    •    20-inch 10-spoke-Y-design wheels in high-gloss anthracite
    •    Carbon sideblade with Solar Orange stripe
    •    Steering wheel with Signal Orange 12 o’clock marker
    •    Audi exclusive Full Leather package in Black/Signal Orange
    •    Audi exclusive customized illuminated door sills “one of 25”, Carbon matte
    •    Audi exclusive door sill trim in Leather
    •    Audi exclusive Alcantara® headliner w/ diamond-stitching
    •    Audi exclusive rear panel and rear shelf in Alcantara®
    •    Audi exclusive floor mats
    •    Audi exclusive luggage compartment trim in Alcantara®
    •    Audi Beam – R8 logo

    Each R8 exclusive edition in Quantum Gray is standard equipped with fixed backrest racing shell seats, Audi carbon ceramic brakes, carbon fiber rear diffuser, front lip spoiler, exterior mirror housings, and fixed rear wing spoiler.

    A total of 25 Exclusive Edition units will be produced with a starting MSRP of $229,200.

    Above price excludes destination charge ($1,250), taxes, title, options, and dealer charges. Dealer sets actual price.

    About Audi of America
    Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. The Audi Group delivered over 1,800,000 vehicles to customers globally in 2015, and broke all-time company sales records for the 6th straight year in the U.S. Through 2019, AUDI AG plans to invest about 24 billion euros – 70 percent of the investment will flow into the development of new models and technologies. Visit www.audiusa.com or www.audiusa.com/newsroom for more information regarding Audi vehicles and business topics.

  • Porsche 911 Targa 4S Exclusive Design Edition

    Porsche 911 Targa 4S Exclusive Design Edition

    From 12 August to 14 August, the AvD Oldtimer Grand Prix will attract many auto fans to the Nürburgring. Porsche will be there as well and showcase not only classics but also a special edition of the 911 Targa 4S.

    [source: Porsche AG]

    The 911 Targa is the modern classic in the 911 range. Porsche Exclusive has now further refined the vehicle’s distinct style and has developed the 911 Targa 4S Exclusive Design Edition. This collector’s item is presented in etna blue (solid), the standard colour for the 356 B (T5) in 1960 and 1961, with numerous elements coloured in white gold metallic (satin finish). The unique colour combination of the exclusive Targa also continues in the vehicle interior. The interior is graced by high-quality, enhanced equipment with many luxurious, hand-finished details. Powered by a 309-kW bi-turbo boxer engine (420-hp; 911 Targa 4S: Combined fuel consumption*: 9,0-8,0 l/100 km; Combined CO2-Emission*: 208-184 g/km​), the special edition is only available for a short time.

    Many exterior details, such as the front spoiler, covers for the headlight washer system and “targa” logo on the Targa bar, are painted in the vehicle colour, with the black LED headlights providing an eye-catching contrast at the front. The Targa bar, 20-inch RS Spyder wheels and the decorative Porsche side logo glisten in white gold metallic. At the rear, the rear apron, the Porsche logo and the model designation are also coloured in etna blue (solid), while the rear lid grille and quadruple sports tailpipes are coloured black to deliver a dynamic contrast. 

    For 30 years, Porsche Exclusive has strived to deliver individuality

    The interior of the 911 Targa 4S Exclusive Design Edition features door entry guards that are made from black, anodised stainless steel and bear the name of the edition. The first line “911 targa 4S” is illuminated in blue, while the second line “Exclusive Design Edition” is etched into the black steel. Luxurious comfort awaits the driver and passenger thanks to a high-quality, graphite-blue leather interior with adaptive Sports seats Plus and 18-way adjustment. The headrests are embossed with the Porsche logo and a 911 Targa silhouette adorns the cover of the storage compartment in the centre console. The lettering “Porsche Exclusive Manufaktur” on the trim of the dashboard highlights the vehicles exclusive origin. The decorative stitching of the seat leather, air nozzle slats and floor mat trim are all presented in Provence blue. The comprehensive refinement also includes leather trim on the seat backrests, steering column casing, parts of the dashboard and air nozzles. 

    Following their assembly, all vehicles are hand-finished on the Porsche Exclusive production lines in Zuffenhausen. For 30 years, Porsche Exclusive has strived to deliver individuality straight from the factory and boasts a long-standing tradition in the creation of limited vehicle projects. With each vehicle, the customer receives a specially designed indoor car cover as well as a bound photo album in graphite-blue leather, which documents the development process of their car. Every photo album features the specific vehicle identification number (VIN). 

  • BMW M Celebrates 30th Anniversary of Benchmark-Setting High-Performance Sports Car with M3 “30 Years M3”

    BMW M Celebrates 30th Anniversary of Benchmark-Setting High-Performance Sports Car with M3 “30 Years M3”

    To mark the 30th anniversary of this automotive icon this summer, BMW M is launching the exclusive special edition of the BMW M3 “30 Years M3”, which is limited to 500 cars worldwide.

    [source: BMW AG]

    Munich. With the launch of the first generation of the BMW M3 in 1986, the BMW M GmbH, at that time operating under the name BMW Motorsport GmbH, revolutionized the sporty mid-range segment. No other manufacturer had previously ever deployed genuine motorsports technology so consistently in order to transform a high-volume production model like the BMW 3 Series into a thoroughbred high-performance sports car that is also fully suitable for everyday use. The first BMW M3 set the standard by which other manufacturers were measured.

    Meanwhile, BMW M has continuously refined its automotive icon across five model generations. And over all these years the BMW M3 has retained its original character. Probably no other automobile combines distinct racing genes and unrestricted day-to-day suitability into such a highly emotional overall concept. To mark the 30th anniversary of this automotive icon this summer, BMW M is launching the exclusive special edition of the BMW M3 “30 Years M3”, which is limited to 500 cars worldwide.

    Edition “30 Years M3” in the legendary colour Macao Blue metallic.
    As a tribute to the first generation of the BMW M3, the anniversary edition “30 Years M3” is painted in the exclusive exterior colour Macao Blue metallic (macaoblau; metallic uni; 250; BMW), which once celebrated its premiere in BMW’s colour range as a special option for the first generation of the BMW M3.

    The edition “30 Years M3” builds on the Competition Package, which is optionally available for the BMW M3 series production model. It comprises an increase in engine output by 14 kW/19 hp to 331 kW/450 hp (BMW M3 “30 Years M3”: combined fuel consumption: 8.8–8.3 l/100 km, combined CO2 emissions: 204–194 g/km). Also included in the Competition Package is the Adaptive M suspension, which has been comprehensively aligned to the increased performance. Optimised features also include new springs, dampers and stabilisers, modified characteristic curves of the three modes Comfort, Sport and Sport+ as well as a correspondingly modified standard Active M differential on the rear axle and Dynamic Stability Control feature (DSC). Moreover, the Competition Package of the edition model includes forged 20-inch M light-alloy wheels with 666 M star spoke design and mixed tyres (front: 265/30 R20, rear: 285/30 R20).

    All of these measures lead to a noticeable increase in dynamic performance, which is not least also reflected in enhanced acceleration. The BMW M3 “30 Years M3” with optional 7-speed M double clutch transmission sprints from 0 to 100 km/h in just 4 seconds, which is 0.1 seconds faster than the series production model. Even with the standard 6-speed manual transmission, the car completes this sprint 0.1 seconds faster than the production model. 

    In terms of exterior design, the Competition Package also includes the BMW Individual High Gloss Shadow Line with enhanced features, including a black chrome tailpipe trim for the M sports exhaust system, the characteristic and potent sound of which contributes significantly towards the highly emotional driving experience. The edition model also features exclusively designed M gills in the front wings bearing the logo “30 Years M3”.

    Sporty, functional interior with an exceptionally high-class ambience.
    The Competition Package upgrades the interior of the edition “30 Years M3” with specific M sports seats in a skeletal design that combine perfect support with distinct travel comfort over long-distances. Seatbelts with woven-in BMW M strips also enhance the sporty interior ambience.

    The logo “30 Years M3” on the front doorsills reminds both driver and front passenger of the BMW M company icon’s unique history. The wording “30 Years M3 1/500” on the carbon fibre interior trim strip of the instrument panel gives indication of the exclusiveness of the BMW M3 “30 Years M3”, which is limited to 500 cars worldwide. “30 Years M3” is embroidered into the front headrests.

    The BMW M3 “30 Years M3” features an exclusive full leather Merino trim in bi-colour Black/Fjord Blue or optionally in Black/Silverstone with colour-matching contrast seams that effectively underscore the anniversary model’s sporty and sophisticated character.

    Compared with the BMW M3 with Competition Package, the additional cost of the anniversary model is €10,000 in Germany. Market launch is scheduled for the summer of 2016 – this being exactly 30 years after the signing of the first contract for the purchase of a BMW M3. 

    1986 – a 3 Series with flared arches and impressive power.
    Around six months after BMW had stunned experts with the world premiere of the new BMW M3 at the International Motor Show in Frankfurt in the autumn of 1985, the time had finally come: In the spring of 1986, the first automotive journalists were given the opportunity on the racetrack in Mugello to test the “3 Series supercar”, which looked extremely spectacular not just because of its distinctively flared wheel arches. The 2.3-litre four-cylinder engine featuring four-valve technology delivered 147 kW/200 hp. This power unit was an ideal match for the two-door car, which weighed in at only 1,200 kilograms thanks to lightweight construction – the front and rear bumpers, the side sills and the boot lid including spoiler as well as other features were made of plastic. Acceleration from 0 to 100 km/h in 6.7 seconds and a top speed of 235 km/h are still impressive figures even today. 

    1988 saw the presentation of the Evo version of the BMW M3, which reached a top speed of 243 km/h thanks to a further enhanced power output of 220 hp. And in 1990, the highest upgrade version of the first model generation was launched to the market – the BMW M3 Sport Evolution, which had a 238 hp, 2.5-litre power unit under the bonnet and was limited to 600 cars.

    Impressive proof of engineering skills in the development of the BMW M3 was delivered as early as in 1986 by the catalytic converter versions of the sports car. As the technicians had also given consideration to the use of exhaust gas purification technology right from the beginning of the development phase, each model version lost only 3 kW/5 hp in engine power as a result of being fitted with a catalyst; the effect on driving performance was only marginal.

    1992 – from a thoroughbred racing car to an elegant coupe.
    Unlike the predecessor, the second generation of the BMW M3, which celebrated its debut in 1992, had not been specifically developed for deployment in motor sports. The significantly more discreet and elegant coupe featured a three-litre, six-cylinder engine with 210 kW/286 hp and a maximum torque of 320 Nm. As a result, the power unit, which was fitted with innovative VANOS camshaft control technology, delivered impressive proof of top-notch engineering skills. With its litre performance (97 hp/l) and specific torque (108 Nm/l), it set two world records for high-volume, naturally aspirated engines. The BMW M3 Coupe sprints from 0 to 100 km/h in exactly six seconds and top speed is electronically limited to 250 km/h.

    The new BMW M3 stood out through the shape of its exterior mirrors. The aerodynamically optimized, double bridged mirror casings boasting a wing-shaped profile immediately distinguished the car from the series production versions of the BMW 3 Series Coupe. Even today, the distinctively shaped M exterior mirrors serve as one of the most characteristic identifying features of most M models.

    In 1994, BMW M supplemented the BMW M3 range with two body variants at the same time. In addition to a convertible, the BMW M3 was also available for the first time as a four-door sedan. Customers were particularly pleased by the fact that the Sedan’s performance equalled that of the Coupe.

    In 1995, within the framework of a comprehensive model upgrade, cubic capacity of the straight six-cylinder engine increased from 2,990 to 3,201 cubic centimeters and power output to 236 kW/321 hp. The new engine featured double VANOS, so in addition to a variably adjustable intake camshaft, it also had a synchronously operating exhaust camshaft. The result: In spite of increased power reserves and noticeably improved performance (e.g. 0–100 km/h in 5.5 seconds), the modified BMW M3 was extremely fuel-efficient.  

    From the summer of 1996, the BMW M3 became the world’s first high-volume production car to feature an automated manual transmission. The function of the sequential M transmission was racing-oriented: To shift gears up, the driver pulled the shift lever back, and to shift gears down, he or she simply pushed it forward. The system was extremely popular with customers, with almost every second BMW M3 that rolled off the production line at the BMW Regensburg plant at that time being fitted with this SMG transmission. 

    2000 – thoroughbred athlete with a self-confident appearance.
    The third generation of the BMW M3 sported a bolder look than its predecessor. Thanks to the aluminium bonnet with power dome, the distinctly wider wheel arches, the aerodynamically optimized boot lid including rear spoiler lip as well as the four tailpipes of the dual-flow exhaust system, the Coupe left no room for doubt about its power reserves and dynamics. 

    The car was also powered by a straight six-cylinder, naturally aspirated engine. The entirely redeveloped power unit delivered an output of 252 kW/343 hp from a displacement of 3,246 cubic centimetres and a maximum torque of 365 Nm. 5.2 seconds for the sprint to 100 km/h and just 5.4 seconds to accelerate from 80 to 120 km/h in fourth gear – these figures reflect this BMW M3’s performance potential. In the spring of 2001, just a few months after the Coupe, the Convertible made its debut, looking even more muscular with its low, concise waistline.

    The BMW M3 CSL on sale from 2003 assumed an exceptional status. On this special model, which was consistently trimmed for lightweight construction – the abbreviation CSL has always been the term used by BMW for Coupe, Sport and Lightweight – an output of 265 kW/360 hp combined with an unladen weight of just 1,385 kilograms, which corresponds to a power-to-weight ratio of 3.85 kg/hp. The weight reduction was achieved not simply by omitting supposedly unnecessary (comfort-related) components, but through the principle of intelligent lightweight construction, i.e. by using the most suitable material in the right place. This included for example the roof made from carbon reinforced plastic (CRP) and the rear window fitted with thin glass. This paid off, as acceleration testifies: 0–100 km/h in 4.9 seconds, 0–200 km/h in 16.8 seconds.

    2007 – fourth generation with V8 engine and CRP roof as standard.
    Instead of a straight six-cylinder engine featured by the two previous generations, the fourth edition of the BMW M3 had a naturally aspirated V8 engine under its bonnet. The high-revving, four-litre power unit delivered 309 kW/420 hp, weighed only 202 kilograms and was therefore 15 kg lighter than the previously deployed engine. Use of the intelligent lightweight construction concept was also further pursued in other areas. For instance, the BMW M3 Coupe featured as standard a CRP roof, the fibre structure of which remains visible beneath a clear coat. The front axle of the car was made almost entirely of aluminium.

    The autumn of 2007 saw the market launch of the four-door version of the BMW M3, which sprinted from 0 to 100 km/h in 4.9 seconds and was therefore only a tenth of a second slower than the Coupe. The Convertible completed the model range just a few months later in the spring of 2008.

    2014 – innovative engine technology and consistent lightweight construction.
    With the launch of the fifth generation of their top athlete in the spring of 2014, the BMW M GmbH not only presented both the Sedan and the Coupe simultaneously for the first time, but also brought the model designation into line with the new nomenclature of the series models. Thus, the Sedan bears the name BMW M3, the Coupe BMW M4 – like the Convertible that has been available since the autumn of 2014. 

    The entirely redeveloped straight six-cylinder engine featuring M TwinPower Turbo technology and a high-revving concept delivers a maximum output of 
    317 kW/431 hp and maximum torque of 550 Nm available across a broad engine speed range, thus exceeding the highest amount of torque offered by the previous BMW M3 by almost 40 percent. Fuel consumption and emissions are around 25 percent lower. Both the BMW M3 Sedan and the BMW M4 Convertible complete the sprint from 0 to 100 km/h in 4.1 seconds (with optional 7-speed dual clutch transmission). 

    In order to attain the highest level of driving dynamics coupled with exceptional fuel efficiency, vehicle weight (with standard equipment) was reduced by around 80 kilograms vs. the previous model. This again was made possible through the consistent implementation of intelligent lightweight construction measures. These include, among others, increased use of lightweight materials such as carbon fibre reinforced plastic as well as aluminium for numerous suspension and body components.

     “Happy birthday, BMW M3” – friends and companions congratulate on the car’s 30th birthday.

    “I will always have a very special connection to the BMW M3. My father used to drive a black BMW M3. I myself became DTM champion in 2012 driving a matt black BMW Bank M3. All BMW M3 production models have this very special racing character – similar to the new BMW M4. The BMW M GmbH has managed to bring a racetrack feel onto the road. It is not really easy to make such a powerful car so compact and roadworthy like BMW has done with the M3. The BMW M3 is sportiness in its purest form. And it will always stand out in my memories.”
    Bruno Spengler, professional racing driver, competing for the BMW Team MTEK in the DTM 2016, DTM champion 2012 in a BMW M3 DTM

    “The BMW M3 is a fascinating car – today just as it was 30 years ago. I myself drove the M3 of that time around the racetrack. And compared to our racing cars of today, it was really hard work behind the wheel. During my very first DTM year of 2013, I celebrated victory in a BMW M3 DTM of the modern era. That was a very special moment. And I think the BMW M3 is simply made for creating such special moments.”
    Timo Glock, professional racing driver, competing for the BMW Team RMG in the DTM 2016, 91 Formula 1 Grand Prix races between 2004 and 2012

    “For very many people – and for me, too – the BMW M3 is a synonym for success on the racetrack. Its motorsport genes were already evident in 1986 and still are to this very day. For me as a racing driver it feels great to also be able to drive such a sporty car off the racetrack. The BMW M3 a legend for good reason.”
    Martin Tomczyk, professional racing driver, competing for the BMW Team Schnitzer in the DTM 

    “The BMW M3 is undoubtedly the most important car in my long career as a racing driver. With this car I won the World Touring Car Championship, the DTM title, the Italian Touring Car Championship and celebrated numerous racing victories all over Europe. From the very first day, the BMW M3 was a winner and it retained this position for decades. Fans love the BMW M3 – and I love it too!”
    Roberto Ravaglia, ex professional racing driver, first touring car champion in history (1987), founder of the Team ROAL Motorsport

    “The BMW M3 is a true icon. When the car made its racing debut in 1987, it was a winner right from the start, becoming the most successful touring car of all time. Driving this car was always a lot of fun. I experienced so many great moments and celebrated many victories with this car. I developed a really close bond with the BMW M3.”
    Johnny Cecotto, ex professional racing driver, 1989 – 1992 10 DTM race victories in a BMW M3, 1990 winner of “24-hour race Spa” in a BMW M3, 1992 winner of “24-hour race on the Nürburgring” in a BMW M3, 1993 ADAC GT Cup winner in a BMW M3 GTR, twice World Motorcycle Champion (1975/1978)

    “For me the BMW M3 is simply the best. I believe everybody immediately associates the BMW M3 with the BMW M GmbH, even more than the M1 and the M5. A major part of its fascination is undoubtedly the result of its motor racing career. After all, to this day, the BMW M3 is the world’s most successful touring car. I myself own four BMW M3s from different years, my favourite still being the BMW M3 of the first generation – and this is not only because classic BMWs are my passion, but because I personally think the car’s design is simply the best.”
    Felipe Garcia, BMW enthusiast and collector, founder of Mint Classics in Münster, “Bavarian Sports Cars” dealer

  • First Ferrari Sergio Arrives in the UAE

    First Ferrari Sergio Arrives in the UAE

    Just six of this limited edition roadster are being build

    Abu Dhabi – The first Ferrari Sergio has arrived in the United Arab Emirates. It has been delivered today to its new owner, the SBH Royal Auto Gallery in the UAE, at Abu Dhabi’s Yas Marina Circuit, where the Finali Mondiali Ferrari are being staged and which is home to the Ferrari World theme park. 

    Designed by Pininfarina, just six of this incredibly limited edition roadster are being built. The car was created to celebrate the spirit and core values of the historic Cambiano company in the 60th anniversary year of its collaboration with the Prancing Horse. Needless to say, Sergio was the only possible choice of name for the model, in homage to great Sergio Pininfarina, who sealed the unique, longstanding partnership with Ferrari. 

    The Ferrari Sergio is a genuinely radical car. It is both exclusive and spare in the sense that every single element aboard is focused entirely on performance. An authentic open-top, it explicitly references the track, underscoring and intensifying its sense of sportiness, fun behind the wheel and the pleasure of design at its purest. 

    The Ferrari Sergio’s performance and dynamics are excellent in the extreme too. It is based on the 458 Spider and retains the latter’s technological content as well as all of the functional aspects of its cockpit. It is powered by the latest 605 hp version of Ferrari’s naturally aspirated 4497 cc V8 which has won the International Engine of the Year award on three consecutive occasions. This power unit also guarantees the car sprints from 0 to 100 km/h in just 3 seconds. 

    The Ferrari Sergio has an extremely simple, clear style. Both its volumes and treatments of its surfaces reflect the spirt of Pininfarina’s 1960s and 70s creations for Ferrari. Its proportions have been pushed to the extreme with the front of the car seeming to penetrate the rear which itself projects forward. The result is an exceptionally sculptural, three-dimensional take on the classic roadster. The two bodyshell masses are melded together via a longitudinal black insert, the main styling cue of the design. The flank is also characterised by the same black longitudinal element which acts as both a dividing and unifying element between front and rear. The two sections of the car flow effortlessly into one another resulting in sublimely harmonious yet extremely muscular forms. 

    As with all Ferraris, the Sergio’s design was never an end in itself but is a marriage of function and aesthetics. The semi-floating development of the front spoiler beneath the bonnet balances downforce and optimises heat exchange. The roll-bar is a modern take on the classic Ferrari flying buttress and negative rear window. Integrated into the roll-bars are the air intakes for clutch and gearbox oil cooling. Lastly, the rear nolder and rear extractor generate downforce, adding an efficient finishing flourish to the car’s design. 

    At the front of the car, Pininfarina has integrated the headlights in a classic move, turning them into a single transparent transverse element, a signature of the car’s extreme formal purity. At the rear, the circular tail lights are another modern nod to Ferrari history. The two-tone theme continues on both the front bonnet and rear deck with the latter featuring the iconic circular air vents seen on other iconic Pininfarina creations from the past. 

    The cockpit is pared-back and functional in the extreme with the engine compartment actually hugging the backs of the seats. The example delivered to Abu Dhabi has three-layer red exterior paintwork and an extremely sporty cockpit with black leather upholstery with contrasting red stitching, Alcantara seat inserts, and extensive carbon dash and door well trim. It also features Sergio-specific forged wheels, in this instance gold in colour with a diamond finish. 

    Each one of the six Ferrari Sergios was configured by its owner in dedicated sessions at the Tailor Made atelier in Maranello where clients are invited to personalise their cars to their own individual tastes. The atelier offers enormous freedom of choice in terms of colours, materials and finishes. As a result, every detail is extremely exclusive, thereby continuing the Prancing Horse tradition begun in the 1950s and 60s of creating bespoke cars minutely tailored to each client’s wishes.

  • Birth of Audi RS marked by commemorative RS 4 Avant Nogaro selection

    Birth of Audi RS marked by commemorative RS 4 Avant Nogaro selection

    • Anniversary model based on the Audi Avant RS2
    • Audi RS 4 Avant Nogaro selection to celebrate world premiere in Geneva

    [source: Audi UK, photos by Audi UK and Audi France]

    Editor’s Note: This special edition model was produced for the European market and was never sold in North America.

    It is almost exactly twenty years since the once clearly defined boundary between versatile estate car and extreme sports car was blurred by the Audi Avant RS2, so the trailblazer for a high-performance breed which continues to flourish is being commemorated by the new RS 4 Avant Nogaro selection. The new special edition will make its debut at the Geneva Motor Show with Nogaro blue paint finish and exclusive equipment.

    The customised Nogaro blue, pearl effect paint finish is the most immediately apparent tribute to the esteemed RS2 in the anniversary model. In addition, the frame of the Singleframe grille and the window surrounds are painted high-gloss black, and the roof rails matt black. The RS sports exhaust system terminates in two oval, high-gloss black tailpipe trims.

    450PS: the high-revving V8

    Under the bonnet of theAudi RS 4 Avant Nogaro selection sits a high-revving V8 naturally aspirated engine with a displacement of 4,163 cc. The 4.2 FSI delivers 450PS of power at 8,250 rpm, with peak torque of 430 Nm (317.15 lb-ft) available between 4,000 and 6,000 rpm. The resonant eight-cylinder engine powers the anniversary model from 0 to 62mph in 4.7 seconds and takes it to a governed top speed of 174mph. Its combined fuel economy is 26.4mpg – for a CO2 equivalent of 249 grams per kilometre.

    With its high efficiency and tall top gear, the standard seven-speed S tronic also contributes to fuel efficiency. The driver can let the lightning-fast dual-clutch transmission shift operate automatically or change gears themselves using the selector lever or the steering wheel paddles.

    The core of the quattro permanent all-wheel drive is the self-locking crown gear centre differential. The compact and lightweight component distributes torque at a default ratio of 40:60 between the front and rear axles. This ratio can be broadly varied as required – with up to 70 per cent of the power going to the front and a maximum of 85 per cent to the rear. The crown gear centre differential cooperates with the wheel-selective torque control, which makes handling at cornering limits even more dynamic through selective, small brake impulses. At the rear, the standard sport differential also actively distributes the power between the rear wheels.

    The Audi RS 4 Avant Nogaro selection rides on 265/30 series tyres. Behind the gloss turned finish 20-inch wheels in 5-V-spoke design gleam red-painted brake calipers bearing RS emblems. The brake discs featuring a wave design are internally ventilated, perforated and joined to the aluminium brake disc chambers by pins. Carbon-fibre-ceramic front discs are available at extra cost. The Electronic Stabilisation Control (ESC) offers a sport mode and can also be entirely deactivated as required.

    Black and blue: the interior

    In the purposefully styled interior, Audi offers two different upholstery versions for the electrically adjustable S sport seats with their integrated head restraints. In both cases, the side sections are covered with black Valcona leather; the Alcantara trim for the centre sections and door trim inserts are coloured either black as well or Nogaro blue – in homage again to the Audi Avant RS2. The armrests are covered with black leather, with blue contrasting stitching providing accents. Black or Nogaro blue piping frames the black floor mats.

    Black leather with blue stitching also refines the steering wheel rim and the selector lever boot. Blue threads run through the carbon inlays. A badge on the RS selector lever knob of the S tronic and the logos on the door sill trims refer to the special status of the anniversary model.

    The Audi RS 4 Avant Nogaro selection will be available in mainland Europe later in 2014 as a limited edition. The possibility of UK specification production is still under discussion.

    A modern classic: the Audi Avant RS2 from 1994

    The Audi RS2 of 1994 was the first RS model from Audi and also the first high-performance model from the brand to combine full everyday suitability with a dynamic character, becoming the founder of a whole family of peformance-focused models. Audi developed the RS2 in conjunction with Porsche, with assembly taking place at Stuttgart-Zuffenhausen.

    Its appearance alone was indicative of the power of the first RS model. The front bumper featured powerful air inlets, and the grille was painted black. The exterior mirrors came from Porsche, the rear was embellished by a full-width band of light, and the emblems were large-sized. The RS2 optionally left the assembly line with an exclusive Nogaro blue paint finish, recalling the two victories achieved by Frank Biela on the Nogaro circuit in the French Touring Car Championship of 1993.

    The engine drew on Audi’s extensive experience in touring car racing. The 2.2-litre five-cylinder engine delivered 315PS by way of a large turbocharger, high boost pressure, expanded air ducting and adapted engine management. At 3,000 rpm 410 Nm (302.40 lb-ft) of torque was available, with the limiter only taking effect at 7,200 rpm. The RS2 accelerated from 0 to 62mphin 5.4 seconds and reached a top speed of 162mph. A six-speed manual transmission delivered the power to the quattro drivetrain, which had a manually activated locking differential at the rear axle.

    The suspension with its all-round transverse links was derived from the set-up of the performance car which laid the foundations, the Audi S2. The shock absorbers were even firmer and the springs were shortened. Porsche supplied the 17-inch wheels, the large, internally ventilated brake discs and the red-painted four-piston calipers.

    The interior was dominated by Silk Nappa leather and Alcantara in the colour anthracite, blue or silver grey, and the Recaro seats were electrically adjustable. The instruments bore white dials, while small indicators on the centre console kept the driver informed about the oil pressure, oil temperature and vehicle system voltage. CFRP inlays were optionally available.

    Audi offered the RS2 at a base price of £39,500 in the UK. Within a construction period of barely two years 2,908 units were produced – more than the quantity originally planned.

  • Porsche Celebrate 50 Years of the 911 with Exclusive Limited Edition Model

    Porsche Celebrate 50 Years of the 911 with Exclusive Limited Edition Model

    Stuttgart. The Porsche 911 resolves apparent contradictions like no other sports car – such as between tradition and innovation or between exclusivity and high social acceptance, and of course between performance and efficiency. And so, Porsche is celebrating the 50th anniversary of the 911 at the International Motor Show (IAA) in Frankfurt with a special anniversary model based on the 911 Carrera S: like the original 911, the 911 50th Anniversary Edition is a coupé with a flat-six rear engine and rear wheel drive. Its efficient performance, active sport suspension – and special body have current relevancy: the anniversary 911 features the wide body, which is typically reserved for the all-wheel drive Carrera 4 models. This special edition will be limited to 1963 cars, a number that represents the year of the 911 world premiere.

    Porsche will present the limited edition model in time for the 50th anniversary of the 911 at the IAA motor show in Frankfurt, which opens its gates to the public on September 12, 2013. In 1963, Porsche presented the original model to the public at this leading international show for the automotive industry. Since its first presentation – initially as the type 901 – the sports car icon has excited automotive fans across the globe, and today it is considered the reference for all other sports cars. Since making its debut in 1963, the model series has progressively developed without interruption. In the process, the unique character of the 911 was always preserved. The result of this evolution over a 50-year period – which included countless race victories as well – is a sports car that fully embodies the authenticity of the Porsche brand. Its DNA is reflected in all Porsche models.

    This limited edition of the 400 hp (294 kW) 911 Carrera S includes features that have contributed to the 50-year success story of the 911. For example, the limited edition includes Porsche Active Suspension Management (PASM) with special tuning to complement its increased track width and to add support to the exceptional cornering dynamics of the 911. The sport exhaust system outputs a fitting emotional sound. Special 20-inch wheels are a visual tribute to the legendary “Fuchs” wheels and are finished in matte black paint with machine-polished centres. Chrome trim strips on the front air inlets, the fins of the engine compartment grille and the panel between the rear lights emphasise the distinctive appearance of this limited edition model. Another technical highlight of the car’s equipment is the Porsche Dynamic Light System (PDLS) with bi-xenon headlights and dynamic cornering lights

    Two unique colours are available for the anniversary 911, a darker graphite grey and a lighter geyser grey metallic. In addition black monochrome is also available. Each of the cars has a two-tone 3D-effect badge on the rear lid with the numbers “911 50”. This is repeated in three colour embroidery on the headrest and in two colours as a logo on the tachometer and the aluminium door sill plates. It can also be found on the cup holder panel together with the limited edition number of the individual vehicle. Other exterior characteristics of the special model are high-gloss window frames and sport design exterior mirrors on the doors panels. 

    There are tributes to the original 911 in the interior as well: green labelling on the instruments with white pointer needles and silver caps on the instrument pivot pins, just like 50 years ago. Another special feature is the centre panels of the leather seats, which are designed with a fabric pattern reminiscent of the “Pepita” tartan design from the 1960s. The full-leather interior is designed in agate grey or black with decorative stitching, some in contrasting colour. The driver and front passenger experience typical 911 driving fun in 14-way sport seats or optional 18-way sport seats plus. The gear shift or selector lever – which matches the decorative panels on the dashboard, doors and centre console in brushed aluminium – comes from the Porsche Exclusive program.

    The 911 50th Anniversary Edition sprints from zero to 100 km/h in 4.5 seconds (4.3 with PDK) and can reach a top speed of 300 km/h (298 with PDK). The car’s NEDC combined fuel consumption is 9.5 l/100 km (8.7 with PDK), which equates to CO2 emissions of 224 g/km (205 with PDK). The limited edition models will be available at Porsche dealers starting September 23, 2013, and in Germany they will cost 121,119 euros including VAT and country-specific features. 

    Porsche 911 50th Anniversary Edition: Fuel consumption City 13.8–12.2 l/100 km; Highway 7.1–6.2 l/100 km; Combined 9.5–8.7 l/100 km; CO2 emissions 224–205 g/km