What: 2016 BMW M3 Sedan Color: BMW Individual Long Beach Blue Metallic (metallic UNI; C16/5; BMW) VIN: WBS8M9C50G5E68760 Mileage: 72,500 miles Price: $51,500 CarFax: N/A Window Sticker: N/A Location: Irwin, PA Listing:Autotrader.com
I’ll level with you- Long Beach Blue is not the first color that comes to mind when I think BMW Individual, but maybe it should be. Lifted from the first generation M2 among others, Long Beach looks absolutely stunning on this M3 sedan. One of a claimed 3 in this color, this Tailored Driver features Competition pack wheels, a carbon roof, and Silverstone interior, as well as a 7 speed DCT. Having covered 72,000 miles without any claimed modifications (although we can see some aero has been added), this is a very interesting proposition for the right buyer who’s looking to enter the world of Tailored.
A limited edition car for Japan equipped with numerous exclusive products and tailored to a jet black with a sense of presence
Limited to 100 units throughout Japan
[source: BMW Japan]
BM Co., Ltd. (President: Masatoshi Hasegawa) is a Japanese limited edition based on the BMW X7, the highest luxury model of sports activity vehicle (SAV), tailored to jet black with a sense of presence. The car “BMW X7 BLACK-α (X7 Black Alpha)” will be on sale today. Limited to 100 units will be introduced throughout Japan, and 90 units of “BMW X7 xDrive40d BLACK-α (X-Drive Yon Maldi)” will be sold on a first-come, first-served basis at BMW authorized dealers throughout Japan, 9 units The “BMW X7 M60i xDrive BLACK-α” will be ordered on a first-come, first-served basis on the dedicated website, and the car is scheduled to be delivered after June this year. In addition, the remaining “BMW X7 M60i xDrive BLACK-α” is the “B” held at the Shishido Hills Country Club from June 5 to June 8 this year, which will be the title sponsor of BMD Co., Ltd. It will be presented to the winner of the championship as a secondary prize for the MW Japan Golf Tour Championship Mori Bill Cup.
The BMW X7 is a model with a dignified design full of luxury, a ride comfort suitable for a luxury model, and high practicality as a SAV that allows up to 7 seats. Body size full of presence, exterior design with dignified appearance, interior space full of luxury that allows ocupants to spend a long time comfortably due to the long wheelbase, and the road surface situation of each wheel sensor It meets all the requirements as the highest quality SAV, such as adopting a four-wheel adaptive air suspension that detects and automatically adjusts the vehicle height.
The “BMW X7 BLACK-α”, a limited edition car for Japan introduced this time, is a powerful jet black that eliminates gloss from black that absorbs all wavelengths of light. Frozen black metallic is used as the exterior color, and on the other hand, the contrast that the brightly sparkling light from the colorless abyss emits an elegant shine, and the crystal that emits an infinite shine like a jewel is impressive twin up and down. ・Circular & Double Light, iconic Glow’s black kidney grill that emits light in the dark and increases its presence. By expressing it with a panoramic sky roof similar to the glow of 15,000 pale stars, etc., it is unique. It gives off a sense of presence.
The wheel of the “BMW X7 xDrive40d BLACK-α” adopts a 22-inch M light alloy wheel V-spoke styling 755M (jet black) and “BMW X7 M60i xDr The wheel of “ive BLACK-α” uses a 23-inch BMW Individual Light Alloy Wheel V-spoke Styling 914l Bicolor (Jet Black). In addition, the “BMW X7 M60i xDrive BLACK-α” adopts a high-gloss black M-door mirror cover with a more sporty and stylish design, and a model attached to the tail get Le Batch is a black specification.
BMW X7 BLACK-α exclusive equipment Badge Since its establishment as Orii Coloring Factory in Showa 25, it has been laser-engraved one by one by craftsmen of “Momentum Factory Orii”, which has inherited traditional technology and has worked on the coloring of various castings such as Buddha statues, Buddhist bells, and tea utensils. A color tone close to pure silver is applied to the base part on the surface, and a color tone close to pure silver rather than metallic cold silver is attached to high-quality brass special batch using traditional metal coloring technology cultivated in Takaoka, Toyama Prefecture, and attached to the center console. It is attached and expresses that it is a BMW X7 BLACK-α.
Door and projector The shining appearance of the “α” drawn with a single stroke is expressed with the door projector, and the foot of the driver’s seat and passenger seat are illuminated, especially at night, increasing the sense of elation when getting on the “BMW X7 BLACK-α”.
Exclusive equipment only for BMW X7 M60i xDrive BLACK-α Lacquer maki-e/snail decoration trim Around the front seat, the center console adopts a lacquer maki-e/snail decorative trim made by Ichisai Hattori, a lacquer artist. With the concept of the tailwind “Tokitsukaze” blowing at an auspicious time, a ray of light that shines when the wind blows in the abyss is expressed with silver, accented with the brilliance of the white butterfly shell, and delicately painted lacquer and silver are finely painted maki-e. With a bright light and a linear and powerful design, it is an image of BMW’s “running joy”.
Floor mats finished by hand with special dyed yarn When Kawashima Textile Sercon exhibited at the Milan Design Week held in 2024, it was said that 100 different types of black fabrics were created by changing materials, weaving, and patterns under the theme “A Hundred Black” He showed the world his advanced technology. The BMW X7 M60i xDrive BLACK-α” uses special dyed yarn to make use of its knowledge and uses floor mats made by hand by the company’s craftsmen. In addition to sticking to the Japanese tradition of “deep black”, wool material, which is unusual for floor mats, is finished with outstanding quality by maintaining a bright color and high-quality texture, and this floor mat is one of the world’s top three design awards. At the Red Dot Design Award in Germany, which is said to be awarded in 2025, Kawashima Textile Sercon’s wool rug “KOTOSOME” is proud of “dyed in the ancient capital of Kyoto, carefully made by craftsmen, high-performance The particular manufacturing of “granting processing” is used.
Kawashima Textile Sercon is a textile manufacturer founded in Kyoto in 1843, and has been highly appreciated for its unique quality, such as delivering textiles to the Meiji Palace in the past in the past, and in the Kyoto State Guest House and numerous luxury hotels in recent years. In addition to traditional hand-weaving technology by skilled craftsmen, we are actively incorporating machine weaving using technology unique to modern times, and we are focusing on the search for technological innovation that leads to cultural inheritance and the future.
BMW X7 M60i xDrive BLACK-α product related website
About BMW X7 The BMW X7 was born in 2019 as a model with a dignified design full of luxury, a ride comfort suitable for a luxury model, and high practicality as a SAV that allows up to 7 seats. Body size full of presence, exterior design with dignified appearance, interior space full of luxury that allows ocupants to spend a long time comfortably due to the long wheelbase, and the road surface situation of each wheel sensor It meets all the requirements as the highest quality SAV, such as adopting a four-wheel adaptive air suspension that detects and automatically adjusts the vehicle height. In addition, BMW has obtained approval from the Ministry of Land, Infrastructure, Transport and Tourism for the first time, and under certain conditions, a driving support system that reduces the driving load of drivers who can drive with their hands off the steering wheel and contributes to safety “Traffic Jam with Hands-off Function” “Driving assistance function”, “navigation system” equipped with AR (augmented reality) function, and “parking maneuvure assist” that can automatically perform steering and brake operation by pre-registered parking operation Many of the latest technologies are adopted, such as the new standard equipment of “Parking Support Professional” with the addition of “Automatic Road Guidance” function.
In 2022, some improvements will be made, and the current BMW X7 will be made up of an iconic glow kidney grille that emits light in the dark and increases its presence in addition to the impressive twin circular & double lights with two parts. Adopting a BMW luxury face, it has an overwhelming presence on the street.
What: 2024 BMW M3 Competition Color: BMW Individual Wildberry Metallic(metallic UNI; T09; BMW) VIN: WBS43AY06RFR72756 Mileage: 22,138 miles Price at Time of this Writing: $96,000 CarFax:Link Location: Federal Way, WA Auction listing:West State Motorsport
In our minds, BMW Individual’s Wildberry Metallic is just about as good as it gets. Not too serious, yet absolutely sinister, it’s a juxtaposition that works incredibly well on M cars across the Tailored spectrum. And while this is an incredibly attractive hue, we do wonder if pairing it with Fiona Red interior was the move. Generally speaking, we like to pick a lane- either the outside is loud, or the inside is loud. The M3 Competition doesn’t exactly follow that ethos, which to be fair is not everyone’s cup of tea. So it begs the question, is this $96,000 M3 a 10 out of 10 or will you wait for the next Wildberry?
What: 2000 BMW 323 Touring / M3 Touring Build Color: Titanium Silver (titansilber; metallic UNI; 354; BMW) VIN: WBAAR3349YJM02502 Mileage: 182,900 miles Price at Time of this Writing: $45,369 CarFax:Link Location: San Diego, CA Auction listing:Cars and Bids
Unlike Porsche, BMW doesn’t have a Sonderwunsch department. However, looking over this highly OEM-looking E46 M3 Touring build on Cars and Bids, we’re wondering if they aren’t missing an opportunity. Yes, of course BMW now builds an M3 Touring even though we can’t get it here, but we’re thinking more of reimagined cars like Sonderwunsch’s 993 Speedsters.
What if BMW Classic built M3 Touring out of plain jane 3er long roofs? They’d probably look a lot like this, and what’s not to love? Do we need to mention it’s also a manual?
As of this writing there are two days left on this auction. Go get it wagon fans.
What: 2023 BMW i4 M50 Gran Coupe Color: BMW Individual Maritime Blue(maritimblau; non-metallic UNI; P7P; BMW) VIN: WBY33AW06PFP94302 Mileage: 11,600 miles Price at Time of this Writing: $26,666 CarFax:Link Location: Utica, NY Auction listing:Cars and Bids
Regardless of where your allegiance lies when it comes to mobility- electric, combustion, hybrid, or maybe a little of all the above- we think this Tailored Driver shows that with the right options anything can be exciting. BMW’s version of Maritime Blue is used brilliantly to spice up this i4 M50 Gran Coupe, and it’s currently for sale on Cars and Bids. It’s a welcomed change from your standard greyscale electric, set off nicely with H&R suspension and 21″ aftermarket wheels. Is this enough to make you consider a Driver outside of your comfort zone? Let us know in the comments below.
One of a claimed 11 produced over the span of production, and one of 4 said to be in Europe, this E39 M5 represents peak BMW in more ways than one. Tailored brilliantly in Dakar Yellow 2 paired with the incredibly cool M Texture cloth and without a sunroof, it’s an emphatic book-end to what some traditionalists call the golden era of BMW. And importantly for us, the price point is seemingly reasonable- even once you factor exchange rate, shipping and whatever tariff awaits its arrival.
What: 1997 BMW M3 Coupe Color: Gulf Blue (code source unknown) VIN: WBSBG9325VEY75602 Mileage: 136,000 miles Price: $28,000 with 1 Day left to bid at time of writing CarFax: N/A Window Sticker: N/A Location: Cincinatti, OH Link: Bring a Trailer
Though not an uncommon color by any stretch, we can’t say we’ve ever seen Gulf Blue on a BMW before. Worth noting then, the car you see here isn’t some über rare BMW Individual build but rather an extensive respray.
We’re typically pretty strict about resprays. We definitely cover them, but prefer to focus on cars that appear to have gone to great lengths to make the new color appear factory and without going too far overboard with modifications. According to the BaT listing, the work on this car totaled $60,000 with Precision Sport Industries in Oviedo, FL.
On the outside, the car looks like a BMW Individual factory car. Inside, changes are more extensive including removal of the rear seat, a half cage, aftermarket steering wheel, stereo, Recaro seats and more. Whether or not that’s for you, or whether you try to find a clean Vader interior is really up to you, but we think it’s pretty wonderfully unique regardless.
Oh, we almost forgot to mention, the overhaul also includes an upgraded S54 engine. Added kit goes well beyond this though, so check out that listing for all the details.
What: 2024 BMW X6M Color: BMW Individual Isle of Man Green (Isle of Man grün; metallic UNI; C4G; BMW) VIN: 5YM23ET04R9T33164 Mileage: 16,892 Price at Time of this Writing: $114,300 CarFax: N/A Window Sticker: Pictured below Location: Ultimo Motors, Northbrook, IL Dealer listing:Link
There’s something about a low mile and recent year tailored build from a top luxury manufacturer. Letting someone else pay the premium to make something spectacular is a great way to get a shrewd price on a modern offering, and we think this Isle of Man Green X6M fits the bill.
Inside, is a handsome and equally tailored cockpit. The main leather color is BMW Individual Ivory White, contrasted with Atlas Grey – a $3,500 option when ordered new.
This E46 330Ci Convertible has already found a new home, but we wanted to bring back this older video from Shooting Brake for one standout reason: the color. Finished in BMW Individual Ruby Red Metallic (rubinrot; metallic; S03; BMW), this spec is a rare sight and suits the E46 perfectly. Paired with a two-tone black and red Nappa leather interior, it gives the whole build a bespoke feel. The BMW Individual door sill is one of those rare options we don’t see often, and it adds just the right detail to set this car apart. Rare, tasteful, and aging with grace. Scott gives a quick walkaround and drive, showing off just how timeless and sorted this build still feels today.
Color Check – Ruby Red Metallic (rubinrot; metallic; S03; BMW) Ruby Red Metallic is one of those low-production BMW Individual colors that rarely shows up, but when it does, it has our full attention. It’s since been modernized as Ruby Red II Pearl Effect Metallic, now available through the BMW Individual program. Always exciting to spot the original in the wild. It’s a rich, deep red, think cherry wine, with a fine metallic finish that comes alive in the sunlight.
The second-generation BMW M2 CS arrives as the latest special-edition model from BMW M GmbH.
Increased engine power output of 530 hp and model-specific chassis tuning.
Intelligent lightweight construction with carbon fibre reinforced plastic components and increased body rigidity ensure class-leading dynamic performance.
Offered with a choice of four exterior paint colours: Black Sapphire, Portimao Blue, Brooklyn Grey or BMW Individual Velvet Blue.
BMW Operating System 8.5 with an M-specific interface.
Produced in a limited run at BMW Group Plant San Luis Potosí in Mexico with first UK customer deliveries in late summer 2025.
BMW M2 CS priced from £86,800 RRP.
[source: BMW AG]
Capturing the essence of sheer driving pleasure, the new BMW M2 CS sets another benchmark in the compact high-performance sports car segment. Arriving as the latest special edition model from BMW M GmbH, it fuses thrilling performance, superior driving dynamics and a compelling design, whilst continuing a prestigious lineage that began with the legendary BMW 2002 Turbo over half a century ago.
With an increased engine power output, model-specific chassis tuning and a lightweight construction – comprising an array of carbon fibre reinforced plastic components (CFRP) – the second-generation BMW M2 CS (combined fuel consumption: 28.8 mpg; combined CO2emissions: 226 g/km according to WLTP, CO2 class: G) is as proficient on the racetrack as it is on the road.
The six-cylinder in-line engine with M TwinPower Turbo technology now delivers an impressive 530 hp – a 50 hp increase over the current-generation BMW M2 – and 650 Nm of torque. As a result, the new BMW M2 CS matches the performance capabilities of both the BMW M3 Competition Saloon with M xDrive (fuel consumption, combined: 27.7 mpg; CO2 emissions, combined: 230 g/km in the WLTP cycle, CO2 class: G) and BMW M4 Coupé with M xDrive (fuel consumption, combined: 28.0 mpg; CO2 emissions, combined: 229 g/km in the WLTP cycle, CO2class: G), powering from rest to 62 mph in just 3.8 seconds.
A range of model-specific design elements give the BMW M2 CS an unmistakeable road presence. Most prominent is a ducktail spoiler which has been seamlessly integrated into the carbon fibre boot lid, alongside exclusive forged M light-alloy wheels finished in Golden Bronze, a unique stripped-back M kidney grille, a newly designed carbon rear diffuser and a matte black front splitter.
The new BMW M2 CS is priced from £86,800 RRP and will be produced in a limited run at BMW Group Plant San Luis Potosí in Mexico. First customer deliveries are set to arrive in the UK in late summer 2025.
Model
Max Power* (hp)
Peak Torque* (Nm)
Acceleration* (0-62mph) (secs)*
Maximum Speed** (mph)
CO2 Emissions* (WLTP) (g/km)
Fuel Consumption Combined* (WLTP) (mpg)
Retail Price*** from
BMW M2 CS
530
650
3.8
188
226
28.8
£86,800
*All figures relating to performance, consumption and emissions are provisional. All the stated technical data including fuel consumption and emissions figures relate to the offering in the German market. Dimensions and measurements refer to vehicles with basic configuration in Germany. These may vary depending on the wheel/tyre size and items of optional equipment selected. **Electronically limited. ***Price stated is the Recommended Retail Price which does not include On The Road costs and taxes.
Noticeable weight reduction thanks to intelligent lightweight design. The new BMW M2 CS weighs approximately 30 kilograms lighter than the standard model. This notable weight reduction has been achieved through intelligent lightweight construction – utilising an array of exterior and interior components made from CFRP – and standard-fit forged M light-alloy wheels. The result is the lightest BMW M2 of the current generation.
Six-cylinder in-line engine with significant increase in power output and torque. The new BMW M2 CS is equipped with an upgraded version of the 3.0-litre, six-cylinder in-line petrol engine found in the current generation BMW M2. Especially noticeable in dynamic driving situations, the engine’s unmistakeable performance characteristics are sharper, and power delivery is linear, even into the higher rev ranges.
The engine’s power output rises to 530 hp – a 50 hp power increase over the current generation. Peak torque also sees a 50 Nm increase, with 650 Nm available across a broad rev range from 2,650 rpm and up to 5,730 rpm. The engine’s maximum power output is mobilised at 6,250 rpm before it reaches a 7,200-rpm red line. Performance is further enhanced through model-specific accelerator mapping across all drive modes selectable via the M Setup menu.
The engine’s M TwinPower Turbo technology comprises a pair of mono-scroll turbochargers, an indirect intercooler supplied by a low-temperature circuit, and an electronically controlled wastegate. The technology package also includes High Precision Injection, which operates with maximum pressure of 350 bar, VALVETRONIC variable valve timing and Double-VANOS fully variable camshaft timing. Inspired by motorsport, the engine additionally features an extremely rigid crankcase with a sleeve-free, closed-deck construction, a forged crankshaft with lightweight design, cylinder bores with a wire-arc sprayed iron coating and a 3D-printed core for the cylinder head.
The M-specific cooling system ensures the powertrain components maintain an optimal operating temperature even under heavy loads, while the oil circuit is adequately equipped to handle highly dynamic driving situations. Additionally, a map-controlled oil pump ensures reliable oil supply even under extreme acceleration.
Power is delivered through an eight-speed M Steptronic transmission with Drivelogic as standard. A Drivelogic button is integrated into the gear selector lever, making it possible to alter the transmission’s shift characteristics with a choice of three distinct levels. In addition to the gear selector lever, gearshift paddles on the steering wheel can be used for sequential interventions in the gear selection process at any time.
Exceptional performance: 0 to 62 mph in less than four seconds. A specially designed engine mounting with increased spring rates establishes a highly rigid connection between the power unit and the vehicle’s structure. This results in a sharper engine response and an extremely direct transmission of power to the drivetrain.
Thanks to its rapid power delivery, increased engine power output, and lightweight design, the new BMW M2 CS can accelerate from rest to 62 mph in just 3.8 seconds – 0.2 seconds faster than the current-generation BMW M2. 0 – 124 mph is dealt with in 11.7 seconds, while the mid-range sprint from 50 – 75 mph takes just 3.4 seconds. The top speed of the special edition – which is equipped with the M Driver’s Package as standard – is electronically limited to 188 mph.
This dynamic power delivery is complemented by a rich engine note, which is radiated via an M-specific exhaust system with electrically-controlled flaps and – in true M fashion – two pairs of tailpipes finished in matte black. For drivers seeking an even more aggressive soundscape, a lightweight titanium M Performance exhaust system – designed specifically for CS models – is available from the M Performance parts catalogue for the BMW M2 CS. The Active Sound Design inside the cabin also helps to convey the engine’s soundtrack authentically, with the intensity raised when SPORT or SPORT PLUS modes are selected.
Chassis and brakes optimised for increased performance. The chassis technology and braking system for the BMW M2 CS are precisely tailored to the model’s improved performance characteristics and its unique weight distribution. Lowered by eight millimetres, the chassis benefits from model-specific adaptations, including bespoke tuning for the springs, dampers and chassis control systems. In addition, the settings for the Dynamic Stability Control (DSC) and M Dynamic Mode have been precisely optimised to meet the demands of driving on track. The M Servotronic steering, M Sport differential and integrated braking system also receive model-specific tuning.
An M Compound braking system with red brake callipers is fitted as standard. Driver’s seeking additional stopping power can choose the optional M Carbon ceramic brakes, which are also equipped with red brake callipers.
A bold exterior design featuring numerous carbon fibre components. The exterior design of the BMW M2 CS comprises a variety of components made from carbon-fibre-reinforced plastic (CFRP) and model-specific details. The front-end is characterised by a newly designed and stripped-back BMW M kidney grille with optimised air inlets, Shadow Line Adaptive LED headlights with high-beam assist and a matte black front splitter.
Most prominent at the rear is a large ducktail spoiler, which has been seamlessly integrated into the CFRP boot lid. The “M2 CS” badge finished in a red/black colourway sits beneath the pronounced spoiler. In addition to the M exterior mirror caps – familiar from the current-generation BMW M2 – the special edition gains a standard-fit M carbon roof and a unique rear diffuser, also made from CFRP.
BMW M2 CS customers can select from four exterior paint colours: Sapphire Black metallic, M Brooklyn Grey metallic, M Portimao Blue metallic and BMW Individual Velvet Blue metallic. Meanwhile, the CS-exclusive M light-alloy wheels in a double-spoke design are finished exclusively in matte Gold Bronze. They measure 19 inches at the front and 20 inches at the rear (with the dimensions 275/35 ZR19 and 285/30 ZR20 respectively) and are fitted as standard with track tyres. Customers can specify sport tyres at no additional charge, while ultra-track tyres are available optionally and yield maximum performance on track.
Carbon and racing flair continues inside the cabin. The interior of the BMW M2 CS combines a performance-oriented cockpit with advanced digital technology and further model-exclusive design elements. A standout feature is the centre console, which has been constructed entirely from CFRP. Similarly, the heated and weight-optimised bucket seats for the driver and front passenger are also made from carbon and can be electrically adjusted into a wide range of positions. Each has integral head restraints, an illuminated “CS” model badge and surfaces in full Merino leather.
Bringing authentic racing flair into the cockpit, a heated M Alcantara steering wheel in a three-spoke design is fitted as standard. It features a flat-bottomed rim, a red centre marker in the 12 o’clock position and two M buttons which provide quick access to individually configured vehicle setups. Elsewhere, “CS” lettering decorates the centre console, door sills and is illuminated within the door panels – a unique feature of the M2 CS. Rounding off the interior design is a standard-fit anthracite headliner.
M-specific setup buttons for a customisable driving experience. The BMW M2 CS utilises the same cutting-edge operating concept for driving configuration as the BMW M2. At its heart is the Setup button on the centre console, which provides direct access to settings for the engine, chassis, steering and brakes. Offering further customisation capability, the special edition comes as standard with the M Drive Professional system with track-optimised functions such as the M Drift Analyser and M Laptimer. This system also includes a TRACK mode and ten-stage M Traction Control, where the wheel slip limiter intervention thresholds can be tailored to the driver’s individual preference.
BMW Curved Display with Operating System 8.5. The new BMW M2 CS features a BMW Curved Display, comprising a 12.3-inch information display and a 14.9-inch control display with an M-specific interface based on BMW Operating System 8.5. The information display features M Shift Lights at its upper edge, while the status of the driving stability systems and traction control can be found in the lower portion of the screen. The home screen of the 14.9-inch control display provides access to widgets for vehicle setup, tyre pressure and temperature.
A compelling standard specification to enhance driving pleasure. Further standard equipment for the BMW M2 CS includes three-zone automatic air conditioning, comfort access, a Harman Kardon Surround Sound System and BMW Live Cockpit Plus including BMW Maps navigation system. Alongside the head-up display, BMW Live Cockpit Professional also includes an augmented view mode on the control display. Smartphone integration enables both Apple CarPlay® and Android Auto™.
Providing partially automated driving and parking capabilities, the Driving Assistant, Parking Assistant, Front Collision Warning, Cruise Control with Braking Function, Speed Limit Info with blind-spot detection and Lane Departure Warning are also offered as standard. Meanwhile, Active Cruise Control with Stop & Go function is available optionally.
The BMW Group With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.
In 2024, the BMW Group sold over 2.45 million passenger vehicles and more than 210,000 motorcycles worldwide. The profit before tax in the financial year 2024 was € 11.0 billion on revenues amounting to € 142.4 billion. As of 31 December 2024, the BMW Group had a workforce of 159,104 employees.
The economic success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key element of the BMW Group’s corporate strategy and covers all products from the supply chain and production to the end of their useful life.
