If you need another reason to add the Concorso d’Eleganza Villa d’Este to your bucket list, perhaps these photos of Totem Automobili’s latest GT Super known dubbed “Persephone” will help seal the deal. The illustrious Alfa Romeo remastering firm displayed the car handsomely at Villa d’Este’s Giardino di Fuoriconcorso.
The location was close to the waters of Lake Como, a spot where Totem paired “Persephone” and another commission “Gaia” displayed the firms capabilities, drawing in attendees and press.
For Totem, the displaying of the two cars offered an opportunity to show the spectrum of their capabilities. One car is built as an internal combustion engine, powered by the Italtecnica-sourced twin-turbo V6. Theater is fully electric, for those who prefer an embracing of the future of mobility without losing out on the style that runs through both of them.
Gaia boasts a triple-layer green paint Totem refers to as “Verde EVO”, inspired by the color of premium extra virgin olive oil. Persephone is finished in an updated version of the firm’s Verde Pino, paired with orange interior for a bold contrast.
See more photos below, with the full press release below that.
PHOTO GALLERY
PRESS RELEASE
TOTEM AUTOMOBILI DAZZLES AT GIARDINO DI FUORICONCORSO WITH “PERSEPHONE” AND “GAIA”
source: Totem Automobili
Villa Flori, Como, May 2025 – In the refined setting of Giardino di Fuoriconcorso—a rising highlight of the Villa d’Este Concorso d’Eleganza weekend—Totem Automobili proudly debuted its latest creations: the GTSuper “Persephone” and the GTElectric “Gaia”. This dual premiere marks a significant step forward not only for Totem’s design and engineering journey, but also for the growing prestige of this exclusive lakeside event.
Just a few meters from the shimmering waters of Lake Como, “Persephone” and “Gaia” drew crowds of collectors, enthusiasts, and international press. They embody two distinct yet complementary visions of modern performance: one powered by Totem’s now-celebrated twin-turbo V6 engineered by Italtecnica, the other fully electric, crafted to meet the future of mobility without sacrificing style or soul.
“We designed this electric car because I don’t like electric cars” says Riccardo Quaggio, Totem’s founder and CEO, with his signature candor and irony. “It’s true—EVs don’t deliver the raw emotion of an internal combustion engine, which we still proudly build. But at least this one still stirs something—because it’s beautiful. That’s the point. Sculpting a fully electric car by hand, tailored to each client, is something few in the world can offer with such deep passion. Gaia is proof of that.”
Gaia features a refined triple-layer “Verde EVO” paint, inspired by the hue of premium extra virgin olive oil—a nod to nature with a bold aesthetic edge. Persephone, meanwhile, updates the legendary Verde Pino with a modern twist and pairs it with vivid orange interiors that give the car its assertive, unmistakable personality.
Both models showcase a level of craftsmanship and attention to detail typically reserved for the most exotic coach-built cars, while staying true to the retro inspiration that defines the Totem philosophy. “We improve with every car,” adds Quaggio. “I started this company at twenty-two, and it’s incredible to see how far we’ve come with these two builds—from the design to the mechanical and dynamic performance. The feedback we received at Villa Flori from peers, clients, media, and enthusiasts really says it all.”
Totem’s presence at the Giardino di Fuoriconcorso reaffirms its growing stature in the world of boutique automotive excellence, and highlights the increasingly rich and diverse program of events that now orbit the Villa d’Este weekend—an unmissable celebration of beauty, innovation, and car culture at its finest.
Rolls-Royce is celebrating 100 years of the Phantom nameplate, so what better and more opulent car and backdrop could emphasize this point than the one-of-one commissioned Phantom Goldfinger on display at the 2025 Concorso d’Eleganza Villa d’Este. It just sort of makes sense.
In case you missed it, the Phantom Goldfinger is a lavishly appointed bespoke example built to honor the 1964 James Bond movie Goldfinger. This private commission includes 24-carat gold details paying tribute with unique film references throughout the car. Rolls-Royce revealed full details of the car and its highly unique specification back in October and we published that information HERE.
Fans of the James Bond films will likely remember that the film’s villain Auric Goldfinger himself drove a 1937 Phantom III Sedan de Ville.
Beyond the cars, the Rolls-Royce design team exhibited eight artworks highlighting the evolution of the Phantom, while a Phantom V drove in the event’s opening parade.
PHOTO GALLERY
PRESS RELEASE
[source: Rolls-Royce]
Rolls-Royce celebrates 100 years of Phantom at 2025 Concorso d’Eleganza Villa d’Este
Public debut of Phantom Goldfinger, a one-of-one commission honouring the 1964 James Bond film Goldfinger
Landmark Private Commission includes 24-carat gold details and film references
1937 Phantom III Sedanca de Ville owned by film villain Auric Goldfinger also displayed
Rolls-Royce designers exhibited eight artworks charting the evolution of Phantom
Phantom V, a famous example of the nameplate, driven in the opening parade
The Concorso d’Eleganza Villa d’Este is the perfect setting for Rolls-Royce, as both this gathering and our marque celebrate the motor car as an object of art, craftsmanship and cultural expression. In this exceptional location, we are proud to make the public debut of Phantom Goldfinger, a remarkable expression of our Bespoke capabilities and a powerful tribute to a film cherished by the client. To have the original 1937 model, which featured in the film and inspired this motor car, displayed at the event makes this moment even more special. Presenting these exquisite Phantoms and original artworks created by our designers in tribute to the nameplate in its centenary year is a fitting celebration of our pinnacle motor car.” – Chris Brownridge, Chief Executive, Rolls-Royce Motor Cars
Rolls-Royce Motor Cars celebrated the 100th anniversary of Phantom, the marque’s most famous nameplate, at the Concorso d’Eleganza Villa d’Este, Italy, on 24 May 2025.
Rolls-Royce chose this exclusive gathering for the worldwide public debut of Phantom Goldfinger, presented on the Grand Hotel’s renowned Mosaic Lawn on the shore of Lake Como. The striking one-of-one Phantom Extended pays homage to the 1964 James Bond film, Goldfinger – one of twelve Rolls-Royce appearances in the 007 film franchise.
Revealed in 2024, the film’s 60th anniversary year, the motor car takes inspiration from the 1937 Phantom III Sedanca de Ville owned by the title’s eponymous villain, Auric Goldfinger, which was also shown at the event. The story of this motor car and the film is masterfully explored in Phantom Goldfinger, which includes 18- and 24-carat gold detailing, cinematic references, and intricate storytelling elements inspired by the film’s characters, locations and themes.
Further celebrating the centenary of Phantom, an exhibition of eight original artworks charted the evolution of Phantom’s design, and the world it has both inhabited and shaped over the past 100 years. Designers at Goodwood created the series, each capturing a different Phantom generation in the artistic style of its era. The settings of each piece also reflect the influence Phantom has exerted over its ten decades, and the many roles it has played and guises it has assumed.
Guests and media from around the world also witnessed the gathering’s opening parade, which included an immaculately presented example of Phantom V. This celebrated generation of the marque’s flagship motor car has been owned and loved by some of the most significant cultural and political figures in modern history, a reminder of Phantom’s role as a symbol of power, influence, and leadership.
Amid a year of heightened cultural and luxury activity across Italy, the debut of Phantom Goldfinger and the celebration of Phantom’s centenary at the event became a defining expression of Bespoke artistry and enduring cultural significance. This moment reflects not only Phantom’s remarkable legacy but also its ongoing power to inspire, captivate and lead as it enters a new century.
One of the more fascinating launches during Villa d’Este Concours week is perhaps a name you’ve never heard before. Bovensiepen is the name of the founding family behind legendary BMW tuning haus Alpina, and it seems they’ve paired with Zagato, a legend in its own right for automotive design, to create the tailored BMW M4-based grand touring coupe you see here.
Why isn’t it an Alpina? Good question. BMW and Alpina have enjoyed close ties for years, with BMW of North America having sold Alpina offerings through brand dealerships. In 2022, Alpina was acquired by BMW and brought into the fold. Today, its founder has begun the second act, launching a firm under the family name and working with the Italians to create a coupe known simply as the Bovensiepen Zagato.
The result is a 600 hp highly tailored coupe that almost seems to take on brands like Bentley in its customer commissioned detail work. Think highly limited and personalized specifically for the buyer and you won’t be far off.
It’s also got unique partner-sourced components. The car boasts a bespoke suspension system from Bilstein with three modes – Comfort, Sport and Sport plus. From Akrapovič comes an exotic titanium exhaust.
Interestingly, there’s no BMW roundel logo in site. Though it’s pretty obvious there’s an M4 Coupé in there somewhere, the idea appears to be for this car to stand on its own… not simply a tailored and Zagato-touched M4… though it’s probably that too.
In a lot of ways, the project seems to echo the original Fisker Tremonto. Before Henrik Fisker set off down the EV road, the former Aston Martin design chief built is first cars under the Fisker badge by taking existing BMW 6 Series coupes and adding bespoke bodywork and components. In this case though, the combination of the family behind Alpina selling a GT designed by Zagato makes a more compelling case.
Want to know more about the Bovensiepen Zagato? Find their website HERE, and check out the full press release beneath the galleries below.
PHOTO GALLERY (STUDIO)
PHOTO GALLERY (FUORI CONCORSO)
PRESS RELEASE: BOVENSIEPEN
[source: Bovensiepen]
The name Bovensiepen is no stranger in the automotive industry, and now it stands for a manufacturer of exceptional automobiles that embody the concept of “fine driving.” The launch of the Bovensiepen brand marks a new era for the company and the focused continuation of the extensive engineering, development and production expertise from Buchloe (Bavaria, Germany).
In the future, Bovensiepen will realize exciting automotive projects that combine precision and harmony in the form of timeless design and outstanding engineering. Each automobile is crafted by experts with decades of experience and boundless passion. They share this dedication with enthusiasts who appreciate and admire these automobiles and all their details.
Our headquarters in Buchloe is the home of our experts and the centre of our passion. From design, development and construction to production by hand, all the threads come together here to create automobiles that are among the best in the world and to make Fine Driving a reality.
The Bovensiepen name is synonymous with successfully pushing boundaries in the automotive world. For the passion to make good things even better. For the combination of timeless design and engineering excellence. For the symbiosis of precision and harmony.
BOVENSIEPEN ZAGATO – FINE DRIVING
Gran Turismo – a unique category of extraordinary automobiles, a way of life. The first model from the Bovensiepen brand is presented in this automotive tradition.
The Bovensiepen Zagato masterfully combines unmistakable Italian design with re-nowned Bavarian engineering. A novelty created with dedication and craftsmanship to excite automotive enthusiasts. A true and extraordinary Gran Turismo that expres-ses freedom and elegance down to the last detail.
The shape of the Bovensiepen Zagato is a harmonious composition of individual design features and bears the unmistakable signature of the traditional Milanese design studio Zagato. All design elements – from the elegant, elongated bonnet and side lines to the almost architectural design of the front and rear – hark back to the tradition of iconic coupés – in a modern, timeless interpretation. A true masterpiece of contemporary coachbuilding.
“It was a team effort driven by the excitement of the project – the idea of launching the first car of a new luxurious brand – and the fact that we were bringing together the DNA of two families…. When you combine two DNAs, the result should be a stronger DNA,” explains Andrea Zagato, third-generation President of Zagato.
The unique Gran Turismo driving experience stems from an unparalleled symbiosis of design and technology. Engineering “Made in Buchloe” begins with the Bovensiepen sports suspension with special Bilstein dampers and sophisticated forged aluminium wheels, and extends to the lightweight exterior body, which is made almost entirely of carbon fibre. A powerful soundscape for pure emotion is delivered by the high-performance titanium exhaust system, developed in collaboration with Akrapovič. All components of this automobile, around 400 precision parts, were developed to bring to life what the name Bovensiepen stands for: Fine Driving.
The power of the Bovensiepen Zagato also comes from within: The 3.0 litre in-line six-cylinder engine generates an output of 449 kW (611 hp) and a maximum torque of 700 Nm. The acceleration from 0 to 100 km/h takes just 3.3 seconds the top speed lies beyond the 300 km/h mark.*
Each Bovensiepen Zagato is created and assembled at our manufactory in Buchloe (Bavaria) by experts with decades of experience and a great passion for manual craftsmanship – each automobile takes over 250 working hours to complete.
“As two family businesses, we still view the automobile through romantic eyes. Today, many vehicles are highly standardized, and their romance is being lost,” says Andrea Zagato.
The Bovensiepen Zagato will celebrate its debut this weekend at the Fuori Concorso on Lake Como. The perfect backdrop for a true Gran Turismo.
TIMELESS BEAUTY
The Bovensiepen Zagato is more than just the perfect symbiosis of design and tech-nology. This timeless Gran Turismo embodies the intensive collaboration between “Design Made in Milan” and “Engineering Made in Buchloe”. The result is an automo-bile that is far more than just the sum of its parts. “Our goal is to build automobiles for connoisseurs and enthusiasts who appreciate the perfect symbiosis of design and technology,” Andreas Bovensiepen, CEO Bovensiepen Automobiles.
The shape of the Bovensiepen Zagato is a harmonious composition of individual design features. The genuine beauty lies in the harmonious proportions of the vehicle. “It‘s a kind of mixture of Italian flair, a kind of sexy and soft design, and a German, very solid, almost architectural structure… it is a beautiful blend of these two automotive cultures, I would say,” Norihiko Harada, Zagato Chief Designer.
The elongated side line without a B-pillar and with completely retractable, frameless windows defines the elegant side view. A horizontal design line spans the entire ve-hicle and connects all elements of the exterior. The “Double Bubble” curvature in the roof and rear window – typical of the Zagato Design Studio – make the Bovensiepen Zagato unmistakable from every perspective.
The striking front is defined by a large central air intake with a CNC-milled stainless steel grille and low-set headlights. The two aditional air intakes hint at the high-performance potential of the inline-six-cylinder engine.
The long, low bonnet gives the Bovensiepen Zagato a strong presence. Two precisely defined lines and the large U-shaped air outlet add a highly dynamic character to its appearance.
From the front, the horizontal, wraparound design line continues upwards over the striking contours of the side and the sportily accentuated rear fenders to the integrated rear spoiler lip. The side air vents allow for optimal airflow and emphasize the curved lines of the body. They are also the perfect stage for the Zagato lettering. „… if design doesn‘t take a risk, we cannot impress the people. This is something Andreas Bovensiepen understood immediately. He accepted to take a risk.“ Norihiko Harada, Chief Designer Zagato
The precisely drawn, almost architectural rear end with muscular rear wheel arches, pronounced fins and the striking spoiler lip show the power and dynamics that the Bovensiepen Zagato can unleash. The Bovensiepen lettering and a pronounced rear diffuser around the two twin tailpipes complete the athletic rear end.
The long sloping bonnet, low roofline, and dynamic rear create a smooth, wedge-shaped side profile.
ENGINEERING „MADE IN BUCHLOE”
The Bovensiepen Zagato is exceptional in terms of design and performance. The powerful drivetrain, which delivers impressive driving performance, meets the highest of demands.
The 3.0 litre in-line six-cylinder engine generates an output of 449 kW (611 hp) and a maximum torque of 700 Nm. The superior power and torque characteristics of the Gran Turismo were refined in countless hours on the engine test bench and over many thousand test kilometres. The Bovensiepen Zagato accelerates from 0 to 100 km/h in 3.3 seconds and reaches a top speed beyond 300 km/h.*
Specially developed Damptronic dampers from Bilstein help deliver Fine Driving. The Bovensiepen chassis engineers have refined them for that special “Gran Turismo” driving experience. The driver can select from three driving modes – Comfort, Sport, and Sport Plus – offering a range from pronounced comfort to athletic driving dynamics. The Bovensiepen forged wheel in 20“ continues the symbiosis of design and engineering: the ten elongated double spokes create a striking visual depth. Elaborate side recesses in each individual spoke lead to significant weight savings.
A powerful soundscape for pure emotion is delivered by the lightweight titanium exhaust system, developed together with Akrapovič. It reduces the back pressure significantly and with a weight of 22 kg it is around 40 percent lighter compared to conventional systems. The exhaust system ends in two twin tailpipes – also made of titanium.
MANUFACTORY
The production time of each Bovensiepen Zagato in the Bovensiepen manufactory extends to beyond 250 working hours. Over 400 individual parts are assembled to the highest precision. This requires absolute experts with decades of experience and a passion for manual craftsmanship. This makes each automobile unique, manufactured entirely according to the customer‘s wishes.
The interior of the Bovensiepen Zagato combines modernity and craftsmanship. The display of the infotainment system is seamlessly integrated into the leather-covered instrument panel, high-quality shift paddles made of milled aluminium, an individual production plate and the hand-stitched Lavalina® steering wheel complete our definition of Fine Driving. The design of the seats proudly shows GT genes: the seat centre panels with the characteristic lengthwise stripes blend harmoniously with the modern backrests with their stylised bucket seat look.
Every Bovensiepen Zagato can be as unique as its owner. The Bovensiepen manu-factory offers personalization options down to the last detail. This makes every automobile from our manufactory in Buchloe (Bavaria) a truly unique one-off. Every detail tells its own story, and every story begins with the vision of an automobile en-thusiast.
The Bovensiepen Zagato is optionally available with a full Lavalina® leather interior. An experienced saddler covers nearly every touchpoint in the cabin with this exqui-site material in more than 130 hours of finely honed craftsmanship.
The Lavalina® colour palette includes 16 standard colours. In addition, any desired colours can be realized via the Bovensiepen Bespoke program. The leather can be combined with Alcantara, which is available in 45 other colours and harmonizes particularly well with Lavalina®.
MARKET LAUNCH
Delivery of the first customer vehicles is planned for the end of the 2nd quarter of 2026. Pricing and production numbers for this strictly limited model will be released in the 4th Quarter of 2025.
Mercedes-Benz chose to celebrate with a major flex of their racing pedigree and the line to their road cars with three very special vehicles from their factory vintage collection. The road car, an über rare CLK GTR Coupé homologation road car joined a CLK GTR racecar and C 11 Group C prototype on the lawn next to Lake Como, having been set there by crane.
Check out the full press release form Mercedes-Benz, along with a spectacular mix of photography from the event.
BEGIN PRESS RELEASE (Source: Mercedes-Benz)
Mercedes-Benz Classic at FuoriConcorso: Rare meeting of two CLK GTR with spectacular introduction to the gardens of Villa del Grumello on Lake Como
The Mercedes-Benz CLK GTR racing sports car from 1997 meets the exclusive production version
Mercedes-Benz C 11 as another championship vehicle from the 1990s
The three vehicles were brought into the gardens by using a mobile crane
FuoriConcorso on 24 and 25 May 2025 at Villa del Grumello and Villa Sucota
Legendary Mercedes-Benz racing sports cars and a super sports car aloft high above the shores of Lake Como: Mercedes-Benz Classic was already causing a stir with this spectacular scene during preparations for FuoriConcorso 2025. The Mercedes-Benz C 11 Group C racing car from 1990, the Mercedes-Benz CLK GTR racing sports car from 1997 and the exclusive production version of the CLK GTR Coupé were placed in the gardens of Villa del Grumello using a mobile crane. On 24 and 25 May 2025, the Silver Arrows of the 1990s delighted the audience at the new and dynamic event. In addition, the programme included talks with an extremely high-calibre panel at Villa Sucota on 25 May 2025. Marcus Breitschwerdt, CEO of Mercedes-Benz Heritage GmbH, took part in the “Rally and F1” and “Italian Racing” discussion rounds.
Memories of two championship years
FuoriConcorso has been around since 2019 and is regarded as one of the most attractive events in the classics scene. The two racing sports cars presented by Mercedes-Benz Classic in the gardens of Villa del Grumello have a connection to Italy: the Mercedes-Benz C 11 celebrated its début in 1990 with a one-two victory in the 480-kilometre race in Monza (Jean-Louis Schlesser/Mauro Baldi ahead of Jochen Mass/Karl Wendlinger); the CLK GTR racing sports car took second place in the 1997 FIA GT race in Mugello (Alessandro Nannini/Marcel Tiemann). These Silver Arrows each won the title in the 1990 Group C season as well as the 1997 FIA GT Championship.
A small series of road-legal hypercars with 450 kW (612 hp) was derived from the Mercedes-Benz CLK GTR racing sports car in 1998. Only 20 of these extremely rare CLK GTRs were built as coupés, and only five as roadsters. The coupé at FuoriConcorso comes from the Nationales Automuseum The Loh Collection.
When it comes to Concorso d’Eleganza Villa d’Este, BMW has long been a major supporter. New concepts and a major presence are standard fare for the brand from Münich, so that they’d reveal a new model like the M2 CS perhaps is to be expected.
In due course then, the new M2 CS was unveiled on Friday evening as part of the concours that took place on lake Como from May 23-25. For this reason, we can share the photos, though the official communications of the car’s details won’t actually happen before tomorrow.
As you might expect then, we don’t have details on the car just yet. Even still, we figured those watching BMW and its illustrious M division would want to see them.
BMW-only sale on 24 May celebrates history of BMW as hosts of revered Concorso
Lots include 1958 BMW 507 Series II Roadster, 2000 BMW Z8, and two exceptional examples of the original BMW supercar, the M1
Broad Arrow is the official auction partner of the Concorso d’Eleganza Villa d’Este, with sale set for 24-25 May at Villa Erba, Italy
70 of the world’s finest automobiles will feature across the two-day auction
[source: Broad Arrow]
London, England – Broad Arrow Auctions, a Hagerty (NYSE: HGTY) company, continues to add exceptional collector cars to the offering for its inaugural year as the official auction partner of the prestigious Concorso d’Eleganza Villa d’Este.
Today, Broad Arrow is delighted to announce that a significant BMW-only sale will feature as part of its two-day Concorso d’Eleganza Villa d’Este auction. Taking place on the evening of Saturday 24 May, Broad Arrow’s BMW auction will celebrate the heritage of BMW as hosts of the revered Concorso. Early featured collector cars for the BMW-only auction represent halo cars for the marque across nearly 70 years of production.
“It is a real honour for us to host a special auction to celebrate BMW and its legacy of hosting the famous Concorso d’Eleganza Villa d’Este,” said Joe Twyman, VP of Sales for the EMEA Region at Broad Arrow. “We have collated some of the very best cars from BMW’s illustrious history, including both classic and modern as well as iconic motorsport racers. Our evening sale adds a new dimension to the premier event in the concours world, and I am excited to present some of the most exceptional collector BMW cars available, with more soon to be announced.”
Featured cars offered from private collectors at the BMW-only sale include: 1958 BMW 507 Series II Roadster (Estimate: €2.000.000 – €2.300.000)
It is rare to come across a BMW 507 that was under original ownership for nearly its first half-century on the road. Yet this 507, chassis number 70127, can tell such a story. First registered to “Fa. W. Bartels jr.” of Braunschweig, Germany in 1958, it remained in the family for nearly half a century before they reluctantly parted with it. Subsequent owners lavished a great deal of attention on the 507, including a partial interior retrim and a fresh black soft-top. Its most recent owner purchased the car in 2018 and clearly saw great value in its exceptional originality, fastidiously maintained over the previous six decades, though he added just seven kilometres over seven years.
This rare BMW 507 Series II Roadster is offered as a highly original example and is among the most collectible BMW models. Additionally, this sought-after and timeless mid-century sports car celebrates its 70th anniversary this year and is eligible for the most prestigious driving and concours d’elegance events worldwide.
1980 BMW M1 (Estimate: €450.000 – €550.000)
BMW’s “M” division created the M1 as its first fully independent engineering project. Designed to compete with Porsche in Group 5 racing, the M1 featured a mid-engine layout, a tubular space frame chassis by Gianpaolo Dallara, and a striking wedge design by Giorgetto Giugiaro. Just 453 examples were made between 1978 and 1981, including road and racing versions, with the M1 playing a key role in the Procar BMW M1 Championship with drivers Niki Lauda and Nelson Piquet winning the first two seasons.
One of only 71 road cars finished in red from new, this BMW M1 was originally delivered in Berlin to German record producer, Frank Farian. Producer for famous names such as Boney M and Meat Loaf, Farian commissioned BMW Motorsport to modify the bodywork to match that of the famous M1 Procars. This included a large rear wing and a front splitter, while the flared wheel arches allowed wider 16-inch BBS RS multipiece wheels. Additional upgrades performed by Farian included reupholstering the seats with full leather, and unsurprisingly, the car’s sound system was upgraded with a Becker Mexico stereo, Clarion 150EQB graphic equaliser and additional speakers.
Farian owned the M1 for over a decade before selling it to an employee who kept it for the next 18 years when it found a new owner in Belgium. It returned to Germany in 2012 with a new owner and in 2020 it won the Owner’s Choice Award at the prestigious Salon Privé Concours in the U.K.
Following this showing, the car was sold to its current caretaker and was taken to a noted specialist in Sweden for servicing and the paintwork was restored to its original red. On completion, it was displayed at the inaugural 2024 The Aurora Scandinavian Concours in Sweden.
This remarkable BMW M1 has covered just under 91,000 kilometres (56,000 miles), has known celebrity ownership, and benefits from period modifications by BMW Motorsport.
2000 BMW Z8 (Estimate: €200.000 – €225.000)
Inspired by the 1956 BMW 507, the Z8, introduced in the late 1990s, blended retro design with modern performance. Designed by Henrik Fisker, the Z8’s styling incorporated nods to the 507, including a sculpted dashboard and front fender vents. Built on a bespoke aluminium chassis with a two-seat roadster body, it features the 4.9-litre V8 engine from the E39 BMW M5, producing 400 cv and 500 nm of torque. With a weight of 1,585 kg, the Z8 could accelerate from zero to 100 km/h in just 4.7 seconds, reaching a top speed of 250 km/h.
Delivered new in Italy on 22 June 2001 by Autosport Brescia, this Z8 was specified in sleek Titanium Silver over a striking two-tone Sport Red and Black leather interior. Offered by just its third owner, the Z8 is in excellent condition, having covered just over 23,000 kilometres during its lifetime.
1981 BMW M1 (Estimate: €475.000 – €575.000)
This M1 was completed on 30 January 1981, one of 11 M1s delivered new to the BMW importer in the United Arab Emirates. It was purchased by Vijay Mallya, co-founder of the Force India Formula One Team, with the digital history file showing it was first registered in the U.K. on 30 January 1989.
It remained under Mallya’s ownership and travelled with him to Dubai, then to the U.K. and on to Alaska in 2012 before returning to the U.K. in 2014. Having owned it for 29 years, he sold the car in 2016 to its current owner in the Netherlands.
“These wonderful cars are just a taste of what is to come,” added Joe Twyman. “More fine examples from BMW’s wonderful history are soon to be announced.”
Broad Arrow will conduct its inaugural European auction in partnership with BMW AG as the official auction partner of the Concorso d’Eleganza Villa d’Este. As a crown jewel in the concours world, Broad Arrow is excited to present 70 of the highest quality collector cars with a premium auction experience during the Concorso weekend on the shores of Lake Como.
The current and continually updated catalogue for the Broad Arrow Concorso d’Eleganza Villa d’Este sale can be viewed here.
Consignors interested in offering their exceptional motor car at The Concorso d’Eleganza Villa d’Este Auction at Villa Erba are invited to contact a Broad Arrow Car Specialist at +44 20 4592 0169 (UK/Europe) or on +1 313 312 0780 (North America) or via email at info@broadarrowauctions.com.
NOTE: The Broad Arrow BMW sale is an independent auction, offering consignments from private collectors.
About Broad Arrow Auctions – Broad Arrow Auctions, a Hagerty (NYSE: HGTY) company, is a leading global collector car auction house. Founded in 2021 by highly experienced industry veterans, Broad Arrow offers exceptional quality cars to collectors and enthusiasts around the world. As the fastest growing auction house in its segment, Broad Arrow’s flagship annual events include The Monterey Jet Center Auction, in conjunction with Motorlux in California, The Amelia Auction, as the official auction of The Amelia (Concours d’Elegance) in Florida, and The Porsche Auction, in conjunction with Air | Water by Luftgekühlt in California. Broad Arrow expanded its global footprint in 2023, with renowned car specialists joining the team in the UK and Europe. Broad Arrow is launching its first auction in Europe in May 2025 as the new official auction house of the Concorso d’Eleganza Villa d’Este in Italy. Learn more at broadarrowauctions.com and follow us on Instagram, Facebook, LinkedIn, and Twitter.
About Hagerty, Inc. (NYSE: HGTY) – Hagerty is an automotive enthusiast brand committed to saving driving and to fueling car culture for future generations. The company is a leading provider of specialty vehicle insurance, expert car valuation data and insights, live and digital car auction services, immersive events and automotive entertainment custom made for the 67 million Americans who self-describe as car enthusiasts. Hagerty also operates in Canada and the U.K. and is home to Hagerty Drivers Club, a community of over 875,000 who can’t get enough of cars. For more information, please visit www.hagerty.com or connect with us on Facebook, Instagram, Twitter and LinkedIn.
Forward-Looking Statements –This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements reflect our current intentions, expectations, or beliefs regarding the business. Because forward-looking statements relate to the future, they are subject to inherent risks and uncertainties that are difficult to predict and may be outside of our control. Some of the factors that may cause our actual results to differ materially from those contemplated by our forward-looking statements include: (i) our ability to recognize the anticipated benefits of the subject of this press release; (ii) our ability to compete effectively within our industry and attract and retain members; and (iii) the other risks and uncertainties listed in our Form 10-K filed with the U.S. Securities and Exchange Commission (“SEC”) on March 14, 2023. This press release should be read in conjunction with the information included in our other press releases, reports and other filings with the SEC. Understanding the information contained in those filings is important in order to fully understand our reported financial results and our business outlook for future periods. We do not undertake any obligation to publicly update or review any forward-looking statement, whether as a result of new information, future developments, or otherwise, except as required by law.
Singular concours will take place on 23 – 25 May 2025
BMW Group Classic has organised the event for the last 20 years
Vehicle classes have been confirmed
BMW Group will celebrate three world premieres
Visitors will witness numerous anniversaries
Further details on the “Concorso d’Eleganza Villa d’Este Public Days” and “Amici & Automobili – Wheels & Weisswürscht Lake Como” in the grounds of Villa Erba
[source: BMW AG]
Munich/Cernobbio. On 23 – 25 May 2025, BMW Group Classic will host the legendary Concorso d’Eleganza Villa d’Este in cooperation with the Villa d’Este luxury hotel. The partnership has been running for 20 years in its current form.
Around 50 of the most spectacular cars of their eras will do battle in the following competition classes for the coveted prizes. Most prestigious of all is the “Trofeo BMW Group”, awarded by the high-calibre Jury to the overall winner of the Concorso d’Eleganza.
Class A Glorious Excess: The Evolution of the ‘Money no Object’ Motor Car, 1920-1940
Class B Sculpture in Motion: The Decade of the automotive Arms Race, 1928-1938
Class C Renaissance: The Post-War European Sports Car comes of Age
Class D Titans of the Track: When the Boss says “Let´s race!”
Class E Frozen in Time: Preservation ‘Time Capsules’ from 1900-1973 which have survived in unrestored State
Class F “Go Big or Go Home”: Automotive Excess of the ‘80s to the new Millennium, when nothing seemed too fast, expensive or bold
Class G Vanishing act: Gone but proudly not forgotten
Class H Style matters: Opulence meets Elegance before Times change forever
Prizes will also be awarded once again to spectacular concept cars from a variety of manufacturers competing in a separate class with a rich tradition.
The Concorso d’Eleganza parade on the terrace of Villa d’Este will take place in customary style on the Saturday of the event. Beyond the “Trofeo BMW Group – Best of Show” top prize, the participants and competing vehicles at the Concorso will each battle it out for victory in their individual categories, for the “Coppa d’Oro” prize awarded by Public Referendum and for an array of other distinctions such as the “Trofeo del Presidente”, which will be presented by Helmut Käs, Head of BMW Group Classic and President of the Concorso d’Eleganza Villa d’Este. Star opera singer and BMW Group Classic brand ambassador Jonas Kaufmann will again present the “Trofeo Il Canto del Motore” for the best engine sound, as chosen by the Jury.
The Concorso d’Eleganza Villa d’Este will provide the stage for spectacular BMW Group world premieres once more this year. The BMW brand will celebrate the premiere of an elegantly sporting one-off designed to provide motoring pleasure for two; BMW Motorrad will present a case study in unbridled adrenalin on two wheels; and BMW M GmbH will bring several high-performance models to Lake Como, including a world premiere.
The 2025 calendar contains a multitude of anniversaries that will be honoured in suitable style at the Concorso d’Eleganza Villa d’Este. This will be the first time that all of the still-surviving original body variants of the BMW 328 that lined up for the 1940 Mille Miglia have come together to be displayed – so it is a truly unique occurrence. The cars include the victorious BMW 328 Touring Coupé and the legendary BMW 328 “Mille Miglia” Series 1 roadster (nicknamed the “Trouser Crease Roadster”). BMW finished the race in 1st, 3rd, 5th and 6th places, and also won the prize for regularity and the team award in all classes.
BMW Group Classic will bring a number of cars from its collection to Cernobbio to help mark a handful of other anniversaries. One of the headline acts in the crowd-pulling grounds of Villa Erba will be an array of different BMW 3 Series models of all generations reflecting 50 years of the 3 Series. Meanwhile, a pair of BMW icons from the 1950s – the BMW 507 and 503 – notch up their 70th birthdays this year and will be integrated across the event programme in fitting style. Not to be forgotten and likewise on the Lake Como bill will be the BMW Isetta, itself turning 70 in 2025. The 50th anniversary of the legendary BMW Art Cars will be embodied by Sandro Chia’s Art Car no. 13 (a BMW M3 GTR). Rolls-Royce Motor Cars is also celebrating a special milestone, the centenary of the launch of the very first Phantom – the pinnacle model in the marque’s portfolio.
On Sunday, 25 May, the “Concorso d’Eleganza Villa d’Este Public Day – Il Festival” will once again give the wider public the opportunity to experience the parade of all the cars in the Concorso d’Eleganza Villa d’Este. This fascinating day in the divine gardens of the nearby Villa Erba will lay on an automotive feast for all ages.
The “Amici & Automobili – Wheels & Weisswürscht” event format familiar to many from its Munich roots and now also an established fixture on the shores of Lake Como will also be part of the festival weekend in 2025. On Saturday, 24 May, automotive enthusiasts, and car clubs & communities from around the world will show off their automotive gems in the grounds of Villa Erba. 150 vehicles are expected – rich in variety, spread across brands and including Italian classics from the Veteran Car Club Como.
The “Trofeo BMW Group – Best of Show” winner will be the recipient of a special timepiece from A. Lange & Söhne: the unique 1815 CHRONOGRAPH in 18-carat white gold with solid pink gold dial and hand-engraved Concorso d’Eleganza Villa d‘Este crest on the hinged cuvette. Through its partnership with the Concorso d’Eleganza Villa d’Este, which began in 2012, the German watchmaker focuses on the historic links between motor sport and timekeeping. The cooperation is also characterised by a shared commitment to tradition, handcraftsmanship and mechanical innovation.
Broad Arrow Auctions – a Hagerty (NYSE: HGTY) company – is the official auction house partner of the Concorso d’Eleganza Villa d’Este. In this its first year in the role, it will auction a selection of extraordinary collectors’ vehicles. The auction will take place over two days in the grounds of Villa Erba. An independent auction focusing on BMW cars will be held on the evening of Saturday, 24 May. Among the examples in the sale will be a BMW 507 Series II from 1958, a 1981 BMW M1 and a BMW Z8 from model year 2000. The main auction – open to all brands – is scheduled for Sunday, 25 May. Consignors wanting to offer exceptional vehicles for auction at the Concorso d’Eleganza Villa d’Este are asked to contact a Broad Arrow Auctions specialist on +44 20 4592 0169 (UK/Europe) or +1 313 312 0780 (North America), or via e-mail at info@broadarrowauctions.com. A wide selection of collector cars on offer are already available for viewing at broadarrowauctions.com.
BMW Group Classic thanks its partners A. Lange & Söhne, Broad Arrow Auctions, VRANKEN-POMMERY MONOPOLE and Schedoni Luxury Goods SRL for their support.
Helmut Käs, Head of BMW Group Classic and President of the Concorso d’Eleganza Villa d’Este: “This year’s edition of the Concorso d’Eleganza Villa d’Este is set to be another wonderful event featuring myriad highlights. The vehicles entered in the concours and their owners represent the focal points and centrepiece of the event. Awaiting us is an exciting competition for the coveted prizes, first and foremost the “Trofeo BMW Group – Best of Show”. But that’s not all: we have three world premieres from BMW to look forward to and will be celebrating several fantastic anniversaries. The special exhibition of all the surviving cars that raced to glorious overall victory for BMW in the 1940 Mille-Miglia is particularly close to my heart. Guests can experience this and much more – not only at Villa d’Este but also once again on the public days in the gardens of Villa Erba.”
Davide Bertilaccio, CEO Villa d’Este Hotels: “The Concorso d’Eleganza has been part of the history and tradition of Villa d’Este for almost a century now, and we feel honoured to be able to welcome vehicle owners from around the world – together with cars of rare beauty and value – year in, year out. It all represents the perfect match for the elegance and scenic allure of this timeless setting on the shores of Lake Como. We are proud of our ongoing collaboration with BMW Group Classic and will be pulling out all the stops to offer our guests and classic vehicle enthusiasts an unforgettable weekend.”
Please do also download the official app in your trusted app store.
THE BMW GROUP With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.
In 2024, the BMW Group sold 2.45 million passenger vehicles and more than 210,000 motorcycles worldwide. The profit before tax in the financial year 2024 was € 11.0 billion on revenues amounting to € 142.4 billion. As of 31 December 2024, the BMW Group had a workforce of 159,104 employees.
The economic success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key element of the BMW Group’s corporate strategy and covers all products from the supply chain and production to the end of their useful life.
VILLA D’ESTE The iconic 5-star luxury hotel located in Cernobbio, on Lake Como, Villa d’Este is an internationally recognized landmark in luxury hospitality. A member of The Leading Hotels of the World, it is part of the Villa d’Este Hotels Group, which also includes the 5-star Villa La Massa on the banks of the Arno River in Florence, the famous Harry’s Bar in Cernobbio and the Hotel Miralago in Cernobbio, as well as Golf Villa d’Este. The group also manages the two 4-star properties Palace Hotel and Barchetta Excelsior in Como, along with the Ceccato Garden Bar.
Considered one of the most beautiful examples of mid-16th century architecture, transformed into a luxury hotel in 1873 and set in a 12-hectare park with centuries-old trees, statues, and colorful flowers, Villa d’Este has been a symbol of timeless elegance for over 150 years. It offers 151 rooms and suites, divided between the Cardinal’s Building and the Queen’s Pavilion, along with 4 private villas within the estate.
The culinary offering, led by Executive Chef Michele Zambanini, includes three dining options: the elegant Veranda, with stunning lake views, offering a classical-contemporary cuisine with a strong Italian influence and an international twist; the Grill, for more casual dining, where grilled meats and seafood classics take center stage; and the Platano, which evokes the authentic flavors of Mediterranean and Japanese cuisine, blending influences and aromas from around the world. The wine cellar at Villa d’Este represents excellence in the world of restaurant and hotel wine collections, renowned in Italy and abroad for the variety and quality of its selected labels, the value of its enological heritage, and its wine-related initiatives. The Bar Canova is the go-to destination on the lake to enjoy the finest cocktails paired with delicious snacks in a refined and pleasant atmosphere. During the summer months, the Sundeck, adjacent to the floating pool, is the perfect place to enjoy a light meal with your feet in the water, sipping one of the cocktails from the revamped menu. The hotel also features a Beauty Center and Sporting Club, with an indoor heated pool, gym, sauna, steam bath, squash court, putting green, life path, and 8 tennis courts. The renowned floating pool on the lake is heated, and there is a separate pool for children nearby. The CEO of the Group is Davide Bertilaccio.
Longtime event sponsor BMW has dropped initial information about the upcoming 2025 Concorso d’aleganza Villa d’Este, revealing some key details of the event including several confirmed concours categories that appear to embrace the theme of tailoring. We’ll run the full press release below, but worth noting are:
Class Focus: “Go Big or Go Home”: Automotive Excess of the ‘80s and ‘90s, when nothing seemed too fast, expensive, or bold.
Glorious Excess: The Evolution of the ‘Money no Object’ Motor Car, 1920-1940.
Check out full details below:
[source: BMW]
Concorso d’Eleganza Villa d’Este will take place on 23 – 25 May 2025
Several categories have been confirmed
Registration for the competition is now open
Concorso d’Eleganza Villa d’Este Public Days and Amici & Automobili – Wheels & Weisswürscht Lake Como will be held in the grounds of Villa Erba
Ticket sales get underway
Broad Arrow Auctions is new auction partner from 2025
Munich/Cernobbio. On 23 – 25 May 2025, BMW Group Classic will host the legendary Concorso d’Eleganza Villa d’Este in cooperation with the Villa d’Este luxury hotel. Around 50 spectacular cars of their respective eras will once again do battle for the coveted prizes. Most prestigious of all is the Trofeo BMW Group, awarded by the high-calibre Jury to the overall winner of the Concorso d’Eleganza.
The following competition classes have already been set out by the Concorso d’Eleganza Villa d’Este Sourcing & Selecting Committee:
Frozen in Time: Preservation ‘Time Capsules’ from 1900-1973 which have survived in unrestored State.
“Go Big or Go Home”: Automotive Excess of the ‘80s and ‘90s, when nothing seemed too fast, expensive, or bold.
Sculpture in Motion: The Decade of the automotive Arms Race, 1928-1938.
Glorious Excess: The Evolution of the ‘Money no Object’ Motor Car, 1920-1940.
The Sourcing & Selecting Committee for the Concorso d’Eleganza Villa d’Este 2025 is now inviting owners of exceptional classic cars to sign them up for the competition. You can register for the competition classes already confirmed at the event website https://www.concorsodeleganzavilladeste.com/registration/.
Cars can also be registered outside of the categories set out so far. Further classes will be announced in due course.
A tradition without parallel around the world, meanwhile, is the fascinating get-together of the latest concept cars. And registration is now also open for this section of the event to concept car owners and manufacturers.
BMW Group Classic will be honouring several anniversaries at Lake Como in 2025. First and foremost, the 50th birthday of the BMW 3 Series will be celebrated in the grounds of Villa Erba, while the centenary of the Rolls-Royce Phantom will also be marked in suitable style in the grounds of Villa d’Este. And due recognition will likewise be afforded to the BMW Isetta (70th birthday) and BMW 507 (70th birthday).
The Concorso d’Eleganza Villa d’Este Public Days will again take place outside the nearby Villa Erba in 2025. They were a big success in 2024, attracting around 12,000 visitors. And on Sunday, 25 May, Public Day – Il Festival will again give the wider public the opportunity to experience the parade of cars entered in the Concorso d’Eleganza Villa d’Este.
The Amici & Automobili – Wheels & Weisswürscht event format familiar to many from its Munich roots and now also an established fixture on the shores of Lake Como will also be part of the festival weekend in 2025. On Saturday, 24 May, car clubs and communities from around the world will be warmly invited to present their models to the extensive galleries of visitors. Here, too, the BMW 3 Series’ landmark birthday will be celebrated in suitable style. Owners can apply to enter their classic cars with BMW Club & Community Management now at bccm@bmwgroup-classic.com.
The Concorso d’Eleganza Villa d’Este is also thrilled to announce Broad Arrow Auctions, a Hagerty company, as the event’s new official auction partner for 2025 and beyond. Broad Arrow will host an auction during the Concorso on an annual basis and is expected to offer up to 70 of the highest quality collector cars for sale on the shores of Lake Como on Saturday, 24 May 2025 at Villa Erba. As one of the fastest-growing global leaders in the collector car auction and private sales industry, Broad Arrow’s Villa d’Este Auction at Villa Erba will mark the company’s European live auction debut following highly successful flagship sales in North America. These sales include The Monterey Jet Center Auction, in conjunction with Motorlux in California. Interested consignors are invited to contact a Broad Arrow Auctions car specialist via broadarrowauctions.com or on +44 20 4592 0169 (+1 313 312 0780 in North America).
Helmut Käs, Head of BMW Group Classic and President of the Concorso d’Eleganza Villa d’Este: “The Concorso d’Eleganza Villa d’Este 2024 was a great success in every respect, and the established event features for the wider public played a key role. We are keen to build on this success in 2025 and will put together an event programme brimming with highlights once again. One of these will without doubt be the auction conducted by our new partner Broad Arrow Auctions.”
“We could not think of a better, more prestigious location and renowned partner to launch our first ever auction in Europe than the Concorso d’Eleganza Villa d’Este. We are honoured to partner with BMW as the official annual auction house of the Concorso d’Eleganza Villa d’Este, their choice speaks volumes to the proven track record of our team of specialists and the growth of our company in just a few short years,” said Kenneth Ahn, President of Hagerty Marketplace and Broad Arrow Auctions. “The Concorso is the crown jewel in the concours world, and we are excited to present some of the most exceptional collector cars available with a premium auction experience next May and beyond.”
Davide Bertilaccio, CEO Villa d’Este Hotels highlights: “While at Villa d’Este another incredible Christmas season has arrived, we are also working relentlessly with the BMW Group Classic team for the organization of the 2025 Concorso d’Eleganza Villa d’Este edition. For almost a century this exclusive event has embodied the heritage, the passion and the timeless elegance for what Villa d’Este has always been renowned for. It will be another memorable weekend celebration of the automotive art on the shores of Lake Como together with our long-standing partner BMW Group Classic.”
Further details on the features and content of the 2025 event will be announced in the spring.
Tickets for the Concorso d’Eleganza Villa d’Este, as well as for Amici & Automobili – Wheels & Weisswürscht and Public Day – Il Festival are available here:
