The New York-based fashion and lifestyle brand Aimé Leon Dore (ALD) unveils the bespoke Porsche 993 Turbo – the fifth classic model restored in its long-standing partnership with Porsche.
[source: Porsche AG]
Renowned for its unparalleled engineering and timeless design, the Porsche 993 Turbo is hailed as one of the greatest sports cars in history. It combines the final iteration of the air-cooled engines with a powerful twin-turbo powertrain that set a new standard for performance, handling, and durability. Aimé Leon Dore’s restoration goes beyond aesthetics, delivering both a visual and technical revival of the celebrated classic.
Porsche 993 Turbo by Aimé Leon Dore
During an intensive development process, for a sportier look, elements from the 993 Turbo S were incorporated, including the iconic Turbo S spoiler, which provides both a visual enhancement and increased downforce. Additionally, the 993 Turbo S Exhaust and Front Splitter were fitted to improve aerodynamics, elevating the car’s performance and aggressive front-end design.
The 18-inch Porsche Turbo Twist rims were finished in Mulberry Green to match the exterior, highlighted with a gold accent encircling the rims. Michelin, Porsche’s trusted tire partner known for outfitting the seven-time title-winning Porsche 963, provided 18″ Michelin Pilot Sport PS2 tires specifically for the 993 Turbo.
It’s great to see the latest installment of our partnership with Aimé Leon Dore”, says Deniz Keskin, Director Brand Management and Partnerships at Porsche AG. “The 993 is an iconic member of the 911 family and dream car for so many enthusiasts all around the world. ALD’s take is a wonderful way of contributing to that enduring legacy.”
Aimé Leon Dore’s refined design language extends to the interior, featuring dark brown leather, lambswool accents, and hardback seats. The seat backrests are painted in Mulberry Green, echoing the car’s exterior. Dark brown carpets, floor mats, seats, and instrument cluster were selected for a cohesive, monochromatic look. The steering wheel and headrests display a custom Aimé Leon Dore and Porsche logo, highlighting the long-standing partnership between the two brands. A custom brass Unisphere gear knob brings a distinctive and personal touch to the interior. The door sills also feature the inscription “A team from outta Queens with the American dream,” a nod to the brand’s roots and the inspiration behind Aimé Leon Dore’s brand.
Exclusive capsule collection with Porsche Design
Inspired by the exclusive Mulberry Green Porsche 993 Turbo, the capsule collection features a range of apparel and accessories, including the long-awaited Leather Club Jacket.
“It has been a refreshing experience to work on this capsule with the ALD team”, says Nicola Ader, Director Marketing & PR Porsche Lifestyle Group. “The result is the perfect match for the car and a great way for both communities around the world to become part of this project.”
The capsule collection will be available on November 22nd both in-store and online at Aimé Leon Dore.
For the first time, Porsche Design of America will also offer a select range from the limited-edition capsule, available exclusively on the West Coast at the Porsche Design Store in Beverly Hills.
About Aimé Leon Dore
Founded by Teddy Santis, Aimé Leon Dore is a New York City-based fashion and lifestyle brand known for its focus on high-quality products that blend classic and contemporary styles, drawing inspiration from the city’s diverse cultural influences.
Porsche Club Insider Podcast: Alexander Fabig, VP of Individualization and Classic, Porsche AG sat down with the podcast team at Porsche Club of America to talk about his role and the special Porsche 911 (996) Club Coupe.
Meeting the wishes of customers is an important part of the global offering from Porsche, which pursues this goal with its Porsche Exclusive Manufaktur, Porsche Tequipment and Porsche Classic divisions. Now the company is planning to meet these special requests to an even greater extent, with a new and significantly extended range of products and services.
[source: Porsche AG]
This new offering includes various options to individualise Porsche sports cars, turning them into true one-offs. Porsche is extending the personalisation options for individual components directly in the Car Configurator, while a Performance Parts range will supplement its offering for new, pre-owned and classic vehicles. As part of its Co-Creation strategy, Porsche’s Sonderwunsch (special request) programme of the late 1970s is being reinterpreted too, making it possible to design individualised one-off cars in future – co-created by the customer and realised professionally by Porsche.
The range of individualisation options for new vehicles currently extends from personal customer consulting during the configuration process through to realisation of limited small series. Through Tequipment, Porsche also offers numerous accessory products and retrofit options and when it comes to classic vehicles, Porsche currently focuses on spare parts supply and factory restorations.
The Stuttgart-based sports car manufacturer is now significantly extending its offering in all business areas. “It is our goal to provide customers around the globe with even more accurately tailored and demand-based products within the context of classic, existing and new cars, and to also offer a comprehensive range of individualisation options,” says Alexander Fabig, Vice President Individualisation and Classic. “With the new offerings we are responding to the great global demand for our products. Starting with new possibilities for individualisation and personalisation of individual components, through the additional range of Performance Parts, up to the realisation of uniquely individualised sports cars, we have the right option for every customer.”
More personal than ever before: individual enhancements
The Porsche Exclusive Manufaktur is successively expanding its range of products that can be individualised and personalised – and many more options will be available here in future. Examples include exterior wrapping options, individual starting numbers, prints on the floor mats, illuminated door entry guards and logo projectors in the vehicle doors. Customers can also choose to become designers themselves during the ordering process. The personalisation options at this stage include individual design elements such as colours, logos, lettering and text.
Using a digital application in the Porsche Car Configurator, it is possible to specify own designs for various items. For example, customers can have their own signature embossed on elements in the vehicle interior, such as the leather-covered cover on the centre console. The range is rounded off by personalised wraps and decals on selected exterior areas and individual paint finishes on the wheels.
New components for GT models and classic cars
Porsche will offer a large number of new components for new vehicles as well as pre-owned and classic cars with its Performance Parts programme. The Porsche Tequipment range for new and pre-owned vehicles is aimed at drivers who are motorsport enthusiasts and amateur racing drivers. Porsche Classic will offer new developments with a historical reference, components for performance enhancement and also lifestyle products for both newer and more historic classic cars. The aim is to increase performance or improve the cars’ everyday usability.
The Classic division has created a pair of show cars, based on two first-generation Cayenne models, which showcase the possible new individualisation offerings, with both an outdoor and an off-road focus.
Modern and classic sports cars as one-offs
As part of its Co-Creation strategy, Porsche is now offering a new interpretation of its legendary Sonderwunsch (special request) programme from the late 1970s and will make it possible to design individualised one-off cars in the future – co-created by the customer and realised professionally by Porsche. The expansion of this offering is divided into different areas: Factory Commissioning for individual customer colour and material wishes directly in production, and subsequent Factory Re-Commissioning and Factory One-Off services for after a vehicle has been delivered to the customer.
Whereas Factory Re-Commissioning is all about individual colours and materials, the Factory One-Off service is a systematic, technical new development. Depending on the age of the vehicle in question, either the technical experts at Porsche Exclusive Manufaktur or the specialists at Porsche Classic will take care of implementation.
About Porsche Exclusive Manufaktur and Porsche Tequipment
Across all model series, customers can currently choose from more than 700 Porsche Exclusive Manufaktur options. The demand for individualisation is increasing all the time. The level of vehicle enhancement is particularly extensive in 25 per cent of all 911 models delivered worldwide: they visit the Porsche Exclusive Manufaktur workshops at the parent plant in Zuffenhausen for exclusive re-commissioning. Sonderwunsch one-offs and limited small series are also produced in the Porsche Exclusive Manufaktur.
Current examples are the Porsche 911 Targa 4S Heritage Design Edition and a limited 911 special model which was produced to mark the 20th anniversary of Porsche China. Porsche offers numerous accessory products and retrofit options via the Tequipment division. The overall range of initially around 150 parts has continuously grown to now include more than 500 Tequipment options.
About Porsche Classic
Porsche Classic is responsible for spare parts supply and factory restorations of all of the brand’s road-approved classic cars. The range extends from a selection of various accessories and technical literature through to classic spare part supply and new editions of spare parts that are no longer available. Every year around 100 classic vehicles from the Porsche 356 through to the 911 (Type 996) and Boxster (Type 986) pass through the Classic workshop for accident repairs and other repair work. Complete restorations are available for all cars prior to the 996 generation of the 911, the Boxster Type 986 and the Carrera GT.
The current spare parts range includes more than 60,000 items. This is supplemented each year by an average of 300 new issues of spare parts that are no longer available as well as new accessory, lifestyle or performance-enhancing parts. Porsche is also extending its international dealer and service network with the Porsche Classic Partner programme. These are existing Porsche Centres with specific expertise in handling classic Porsche cars. The network currently comprises 76 locations, including four Porsche Classic Centres.
Info
The vehicles shown are show cars. They are for illustrative purposes only and have been modified from their series production condition and equipped with accessories, some of which do not originate from Dr. Ing. h.c. F. Porsche AG and which cannot be purchased from Porsche or from the Porsche sales organisation. Dr. Ing. h.c. F. Porsche AG has not tested these modifications and accessories and has not approved them for use.
